---
description: Get detailed information about Salesforce Marketing Cloud usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra United Arab Emirates.
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title: Salesforce Marketing Cloud Price, Reviews & Ratings - Capterra United Arab Emirates 2026
---

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# Salesforce Marketing Cloud

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> Customer relationship management solution that helps businesses with email marketing, loyalty management, and customer data management.
> 
> Verdict: Rated **4.2/5** by 532 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Salesforce Marketing Cloud?

Designed for small and midsize businesses in various industries.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.2/5** | 532 Reviews |
| Ease of Use | 3.8/5 | Based on overall reviews |
| Customer Support Software | 3.9/5 | Based on overall reviews |
| Value for Money | 3.8/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Salesforce
- **Location**: San Francisco, US
- **Founded**: 2003

## Commercial Context

- **Starting Price**: $25.00
- **Pricing model**: Per User
- **Pricing Details**: Starter Suite Marketing&#10;$25 user/month&#10;&#10;Marketing Cloud Personalization&#10;$100,000 org/year billed annually&#10;&#10;Marketing Cloud Engagement&#10;$1,250 org/month&#10;&#10;Marketing Cloud Account Engagement (formerly Pardot)&#10;$1,250 per month&#10;&#10;Data Cloud for Marketing&#10;$108,000 org/year&#10;&#10;Marketing Cloud Intelligence&#10;$3,000 org/month&#10;&#10;Loyalty Management&#10;$20,000 org/month
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Traditional Chinese
- **Available Countries**: Australia, Austria, Belgium, Brazil, Canada, China, Denmark, Finland, France, Germany, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, Norway and 14 more

## Features

- A/B Testing
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Analytics
- Behavior Tracking
- Behavioral Analytics
- Campaign Scheduling
- Campaign Tracking
- Channel Management Software
- Collaboration Tools
- Communication Management
- Content Management System (CMS) Software
- Content Publishing Options
- Customer Experience Management
- Customer History
- Customer Profiles
- Customer Segmentation
- Dashboard Software
- Data Capture and Transfer
- Data Connectors
- Data Visualization Software
- Document Management Software
- Drag & Drop
- Email Tracking Software
- Engagement Tracking
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Generation Software
- Loyalty Program
- Marketing Automation Software
- Marketing Management
- Mobile Access
- Mobile Optimization
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Campaigns
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multivariate Testing
- Performance Metrics
- Personalization and Behavioral Targeting Software
- Publish Scheduling
- Real-Time Analytics
- Real-Time Reporting
- Rewards Management
- SEO Management
- Sales Activity Management
- Social Promotion
- Website Analytics

... and 61 more features

## Integrations (7 total)

- Adobe Workfront
- LinkedIn for Business
- Meta for Business
- Salesforce Sales Cloud
- Shopify
- Twitter/X
- Vidyard

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Email Marketing Software](https://www.capterra.ae/directory/30013/email-marketing/software)

## Related Categories

- [Email Marketing Software](https://www.capterra.ae/directory/30013/email-marketing/software)
- [Social Media Marketing Software](https://www.capterra.ae/directory/30781/social-media-marketing/software)
- [Social Media Management Software](https://www.capterra.ae/directory/30939/social-media-management/software)
- [Data Management Platforms Software](https://www.capterra.ae/directory/32261/data-management-platforms/software)
- [Lead Generation Software](https://www.capterra.ae/directory/30963/lead-generation/software)

## Alternatives

1. [Brevo](https://www.capterra.ae/software/132996/brevo) — 4.6/5 (3523 reviews)
2. [MailerLite](https://www.capterra.ae/software/136603/mailerlite) — 4.7/5 (2324 reviews)
3. [ActiveCampaign](https://www.capterra.ae/software/79367/activecampaign) — 4.6/5 (2570 reviews)
4. [Constant Contact](https://www.capterra.ae/software/31898/constant-contact) — 4.3/5 (2953 reviews)
5. [HubSpot Marketing Hub](https://www.capterra.ae/software/171840/hubspot-marketing) — 4.5/5 (6257 reviews)

## Reviews

### "Salesforce marketing cloud" — 5.0/5

> **Rachid** | *11 December 2024* | Banking | Recommendation rating: 9.0/10
> 
> **Pros**: The system provide many ways to grow the business you have.
> 
> **Cons**: Customisation of emails into customers helps to get a strong relationships reports.
> 
> Salesforce marketing cloud is one of the best way to maintain such as a strong relationships with customers and grow your business.

-----

### "Five Stars and a Thumbs Up\!" — 5.0/5

> **Kenidra** | *13 February 2026* | Computer & Network Security | Recommendation rating: 10.0/10
> 
> **Pros**: What I like most about Salesforce is how the customer's information populates. I can see all their information.
> 
> **Cons**: Sometimes the costumers profile don't populate so we have create a profile for them. This usually doesn't happen.
> 
> I recommend Salesforce to anyone. There's also the knowledge base where I can find the information I need for the customers.

-----

### "App for clean business\!" — 5.0/5

> **Andrew** | *12 February 2026* | Health, Wellness & Fitness | Recommendation rating: 10.0/10
> 
> **Pros**: As a sales agent sales force provides me a place to easily keep up with my book of business while providing me the tools to retain and grow my business\!
> 
> **Cons**: Sales force does great at reminders but I would love to see AI/AI assisted programs being integrated.
> 
> I love sales force\! To me it has completely eliminated excel spreadsheets. I now 100% keep up with my business in salesforce only\!

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### "A robust platform for complex, data-driven marketing at scale" — 5.0/5

> **Elena** | *29 September 2026* | Nonprofit Organization Management | Recommendation rating: 8.0/10
> 
> **Pros**: Powerful automation and segmentation for multi-channel campaign, plus deep integration with Salesforce CRM for unified customer data
> 
> **Cons**: Steep learning curve, especially with Journey Builder and AMPscript. Setup and configuration often require specialized expertise
> 
> Saleforce Marketing Cloud is a robust platform for complex, data-driven marketing at scale. Powerful once mastered, but the investment in time and training is significant

-----

### "A Powerful (Albeit Flawed) Tool for the Enterprise" — 3.0/5

> **Taylor** | *20 April 2026* | Nonprofit Organization Management | Recommendation rating: 3.0/10
> 
> **Pros**: Salesforce Marketing Cloud is the most powerful marketing automation platform I've used in my ten year career. Its send speed is unmatched, even on multi-step automations across different channels.
> 
> **Cons**: The user interface is pretty awful. It looks like five or six different tools smashed together with one unifying menu bar (because that is what it is). This makes it hard to learn and greatly hampers ease of use for non-technical employees. The syncing with Salesforce Sales Cloud also leaves a lot to be desired. It does a good job of ingesting CRM data, but doesn't round-trip any of the changes made within SFMC to the CRM (i.e. updated contact info).
> 
> Marketing Cloud is much more than an email management platform. It is capable of things that were way beyond the scope of my organization's needs. And it was just too expensive to justify renewing our contract when we only used a quarter of its functionality. Larger orgs and multi-brand enterprises are definitely the target market for this tool, not small nonprofits like my employer.

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