---
description: Get detailed information about Now Book It usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra United Arab Emirates.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Now Book It Price, Reviews & Ratings - Capterra United Arab Emirates 2026
---

Breadcrumb: [Home](/) > [Online Ordering Systems](/directory/32698/online-ordering/software) > [Now Book It](/software/220182/now-book-it)

# Now Book It

Canonical: https://www.capterra.ae/software/220182/now-book-it

Page: 1 / 4\
Next: [Next page](https://www.capterra.ae/software/220182/now-book-it?page=2)

> Now Book It is a reservation software for hospitality, offering table management, marketing tools, event ticketing, \&amp; gift card sales.
> 
> Verdict: Rated **4.9/5** by 57 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Now Book It?

Restaurants, multi-venue groups, cafes, pubs, clubs, bars, wineries and breweries.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 57 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support Software | 4.9/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 4.8/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Now Book It

## Commercial Context

- **Pricing model**: Flat Rate
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, French
- **Available Countries**: Australia, Canada, Indonesia, New Zealand, Portugal, United Arab Emirates, United Kingdom, United States

## Features

- Activity Dashboard
- Alerts/Notifications
- Booking Management
- Booking Notes
- CRM Software
- Calendar Management
- Communication Management
- Confirmations/Reminders
- Customer Accounts
- Customer Database
- Customer History
- Customer Support Software
- Customizable Branding
- Email Marketing Software
- Email Reminders
- Event Scheduling
- Event Ticketing
- Group Reservations
- Inventory Management Software
- Marketing Automation Software
- Mobile Access
- Online Booking
- Online Ordering Systems
- Online Payments
- Online Registration
- Order Management Software
- Payment Processing Software
- Point of Sale (POS)
- Promotions Management
- Queue Management
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Reservations Management
- Restaurant POS Software
- SMS Messaging
- Social Media Integration
- Social Promotion
- Surveys & Feedback
- Table Management
- Third-Party Integrations
- Ticketing Software
- Waiting Time Tracking
- Waitlist Status Tracking
- Website Management
- Website Personalization

## Integrations (20 total)

- Abacus
- Bepoz
- Eway Online Payments
- Facebook Business Suite
- Fedelta Point of Sale
- Function Tracker
- Google Analytics 360
- Google My Business Post Scheduler
- HubSpot CRM
- Instagram
- Lightspeed
- Meta for Business
- OrderMate
- SplitAbility
- Square Point of Sale

... and 5 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Online Ordering Systems](https://www.capterra.ae/directory/32698/online-ordering/software)

## Related Categories

- [Online Ordering Systems](https://www.capterra.ae/directory/32698/online-ordering/software)
- [Reservation & Online Booking Software](https://www.capterra.ae/directory/20032/reservations/software)
- [Restaurant Management Software](https://www.capterra.ae/directory/20026/restaurant-management/software)
- [Event Management Software](https://www.capterra.ae/directory/20030/event-management/software)
- [Order Entry Software](https://www.capterra.ae/directory/30093/order-entry/software)

## Alternatives

1. [Booqable](https://www.capterra.ae/software/138689/booqable) — 4.8/5 (1126 reviews)
2. [Hostaway](https://www.capterra.ae/software/152433/hostaway) — 4.8/5 (1524 reviews)
3. [Eventbrite](https://www.capterra.ae/software/114949/eventbrite) — 4.6/5 (5748 reviews)
4. [OpenTable](https://www.capterra.ae/software/17313/opentable-for-restaurants) — 4.7/5 (1317 reviews)
5. [Lodgify](https://www.capterra.ae/software/131924/lodgify) — 4.5/5 (1282 reviews)

## Reviews

### "Efficient and Reliable Booking Solution for Busy Buffets" — 5.0/5

> **Lusso** | *27 March 2026* | Restaurants | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to use and efficient for managing high booking volumes. Great control over capacity and availability, ideal for busy buffet service.
> 
> **Cons**: Limited customisation and automation during service hours. More flexibility in call routing and messaging would improve it.
> 
> Overall a reliable and efficient booking platform that simplifies operations and improves service generally

-----

### "Excellent Bookings Platform" — 5.0/5

> **Phil** | *26 May 2025* | Hospitality | Recommendation rating: 10.0/10
> 
> **Pros**: Nowbookit is an intuitive and well-rounded bookings platform. We run our day-to-day restaurant bookings, functions, pre-paid events and large format events off the one platform. We also utilize the voucher capability to manage all of our gift and complimentary vouchers.
> 
> **Cons**: The only negative aspect of Nowbookit is my own personal lack of capability. I'm sure the platform has a range of functionality we don't utilize due to not having the knowledge on how to use it efficiently. That said, the help desk is super efficient and knowledgeable.
> 
> Nowbookit is an excellent platform that caters to everything we could ever wish for in a bookings management system.

-----

### "NBI is great for our business" — 5.0/5

> **Jason** | *26 May 2025* | Hospitality | Recommendation rating: 3.0/10
> 
> **Pros**: Very easy to use. Intuitive. Available on multiple devices allows us to do remote phone service for restaurant
> 
> **Cons**: There is nothing to report here. Anyone I have with NBI is sorted when I call tech support. No issues
> 
> Very good. Phone support is high level. Can highly recommend the product. Gift cards function is great. Events management also helpful.

-----

### "Good value and great features" — 4.0/5

> **Daniell** | *27 January 2026* | Food & Beverages | Recommendation rating: 8.0/10
> 
> **Pros**: Ease of navigation and ability to keep good customer records. The ability to label customers and vip segments
> 
> **Cons**: The setup isn’t always easy to navigate. The ability to only use stripe as a payment gateway is limiting
> 
> Would definitely recommend, would love a bit more rep contact and some flexibility in some elements.

-----

### "Recommended Booking Platform" — 5.0/5

> **Tessa** | *11 June 2025* | Hospitality | Recommendation rating: 10.0/10
> 
> **Pros**: Now Book It offered a range of features that were unavailable on our previous booking platform.  We were also impressed by the customer support services offered.
> 
> **Cons**: It would be great to see some more extensive formatting options for the Events widget description, but this is a very minor observation as this tool is perfectly acceptable in it's current form.
> 
> Switching to Now Book It has really enhanced the overall delivery of our product. Whenever we encounter an issue or need assistance in activating a new feature, the customer support team has been incredibly efficient and easy to work with.

-----

Page: 1 / 4\
Next: [Next page](https://www.capterra.ae/software/220182/now-book-it?page=2)

## Links

- [View on Capterra](https://www.capterra.ae/software/220182/now-book-it)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/220182/Now-Book-It/> |
| en-AE | <https://www.capterra.ae/software/220182/now-book-it> |
| en-AU | <https://www.capterra.com.au/software/220182/now-book-it> |
| en-CA | <https://www.capterra.ca/software/220182/now-book-it> |
| en-GB | <https://www.capterra.co.uk/software/220182/now-book-it> |
| en-IE | <https://www.capterra.ie/software/220182/now-book-it> |
| en-IL | <https://www.capterra.co.il/software/220182/now-book-it> |
| en-IN | <https://www.capterra.in/software/220182/now-book-it> |
| en-NZ | <https://www.capterra.co.nz/software/220182/now-book-it> |
| en-SG | <https://www.capterra.com.sg/software/220182/now-book-it> |
| en-ZA | <https://www.capterra.co.za/software/220182/now-book-it> |
| fr | <https://www.capterra.fr/software/220182/now-book-it> |
| fr-BE | <https://fr.capterra.be/software/220182/now-book-it> |
| fr-CA | <https://fr.capterra.ca/software/220182/now-book-it> |
| fr-LU | <https://www.capterra.lu/software/220182/now-book-it> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Capterra UAE helps millions of people find the best business software. With software reviews, ratings, infographics, and the most comprehensive list of business software.","email":"info@capterra.ae","url":"https://www.capterra.ae/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.ae/#organization","@type":"Organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Now Book It","description":"Now Book It is a reservation software solution designed for the hospitality industry. It helps restaurants, cafes, pubs, wineries, breweries, and event venues manage reservations, build customer profiles, create marketing campaigns, sell event tickets, and process gift card sales through its platform. Key features include table management, customer relationship management, marketing tools, social media integration, payment processing, event ticketing, and gift card functionality.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d875abd9-40ec-4e71-aa62-b778eb63143d.png","url":"https://www.capterra.ae/software/220182/now-book-it","@id":"https://www.capterra.ae/software/220182/now-book-it#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.ae/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.9,"bestRating":5,"ratingCount":57},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.ae/software/220182/now-book-it#faqs","@type":"FAQPage","mainEntity":[{"name":"What Is Now Book It?","@type":"Question","acceptedAnswer":{"text":"Now Book It is a reservation software solution designed for the hospitality industry. It helps restaurants, cafes, pubs, wineries, breweries, and event venues manage reservations, build customer profiles, create marketing campaigns, sell event tickets, and process gift card sales through its platform. Key features include table management, customer relationship management, marketing tools, social media integration, payment processing, event ticketing, and gift card functionality.","@type":"Answer"}},{"name":"Who Uses Now Book It?","@type":"Question","acceptedAnswer":{"text":"Restaurants, multi-venue groups, cafes, pubs, clubs, bars, wineries and breweries.","@type":"Answer"}}]},{"@id":"https://www.capterra.ae/software/220182/now-book-it#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Online Ordering Systems","position":2,"item":"/directory/32698/online-ordering/software","@type":"ListItem"},{"name":"Now Book It","position":3,"item":"/software/220182/now-book-it","@type":"ListItem"}]}]}
</script>
