---
description: Get detailed information about Lumen by Talkwalker usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra United Arab Emirates.
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title: Lumen by Talkwalker Price, Reviews & Ratings - Capterra United Arab Emirates 2026
---

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# Lumen by Talkwalker

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> Lumen by Talkwalker is the \#1 social listening, media monitoring, and comp intelligence platform for marketing, PR, and insights teams.
> 
> Verdict: Rated **4.4/5** by 24 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Lumen by Talkwalker?

Enterprise, MA, SMBs, agencies

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 24 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support Software | 4.3/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Hootsuite Media
- **Location**: Vancouver, Canada
- **Founded**: 2008

## Commercial Context

- **Pricing model**: Per Feature (Free Trial)
- **Pricing Details**: Contact us for Corporate and Enterprise pricing details.
- **Target Audience**: 11–50, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, French, German, Italian, Japanese, Portuguese, Spanish
- **Available Countries**: France, Germany, India, Japan, Luxembourg, Singapore, United Kingdom, United States

## Features

- Activity Dashboard
- Audience Analytics
- Audience Targeting
- Brand Tracking
- Campaign Analytics
- Campaign Management Software
- Campaign Tracking
- Competitive Analysis
- Competitor Monitoring
- Customer Engagement Software
- Customer Segmentation
- Customizable Reports
- Dashboard Software
- Data Visualization Software
- Engagement Tracking
- Hashtag Tracking
- KPI Monitoring
- Keyword Filtering
- Keyword Tracking
- Multi-Channel Data Collection
- Negative Feedback Management
- Performance Metrics
- ROI Tracking
- Real-Time Notifications
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management Software
- Search/Filter
- Sentiment Analysis
- Social Media Integration
- Social Media Monitoring Software
- Trend Analysis
- Visual Analytics
- Website Analytics

## Integrations (5 total)

- Google Analytics 360
- Hootsuite
- Meta for Business
- Tableau
- Twitter/X

## Support Options

- Email/Help Desk
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Social Media Marketing Software](https://www.capterra.ae/directory/30781/social-media-marketing/software)

## Related Categories

- [Social Media Marketing Software](https://www.capterra.ae/directory/30781/social-media-marketing/software)
- [Social Media Analytics Tools Software](https://www.capterra.ae/directory/31655/social-media-analytics-tools/software)
- [Social Media Monitoring Software](https://www.capterra.ae/directory/31028/social-media-monitoring/software)
- [Reputation Management Software](https://www.capterra.ae/directory/30750/reputation-management/software)
- [Social Listening Tools](https://www.capterra.ae/directory/33397/social-listening-tools/software)

## Alternatives

1. [Google Analytics 360](https://www.capterra.ae/software/177042/google-analytics) — 4.7/5 (8101 reviews)
2. [HubSpot Marketing Hub](https://www.capterra.ae/software/171840/hubspot-marketing) — 4.5/5 (6251 reviews)
3. [Jungle Scout](https://www.capterra.ae/software/210662/jungle-scout) — 4.7/5 (285 reviews)
4. [Omnisend](https://www.capterra.ae/software/153508/omnisend) — 4.7/5 (836 reviews)
5. [Zoho Social](https://www.capterra.ae/software/159351/zoho-social) — 4.7/5 (3457 reviews)

## Reviews

### "Transforming Social Listening Tool" — 5.0/5

> **Karan** | *3 February 2025* | Market Research Software | Recommendation rating: 10.0/10
> 
> **Pros**: Talkwalker is an amazing Social Listening tool, the conversations analytic that the tool provides is outstanding. The quick search feature is good, it helps us do an audit for any brand or topic quickly. and gives us the overall mentions, sentiment analysis and topic bifurcation.
> 
> **Cons**: The pricing module, seems expensive. there are competitive tools in the market who provide less amount pacakge

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### "Excellent product for the analysis and monitoring of social networks" — 4.0/5

> **Grace** | *3 March 2021* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: It is an excellent tool for segmenting the audience, it offers an excellent system, the dashboard and reports are good too, it is very useful when it comes to campaign analysis, I can also use it for a variety of different auditory use cases, it also provides a large number of innovative functions, its reports can be customized and sent by email, it allows you to follow your communication campaigns and analyze the results, it also allows complex queries and sophisticated analyzes, the device is very intuitive and well designed.
> 
> **Cons**: It is a very good and useful tool for strategies in social networks, I have nothing bad to mention about Talkwalker, its performance is very correct and it fulfills its functions correctly.
> 
> This software provides us with all the data and indicators we need, it allows us to have a better perspective, it also offers me a very complete review on multiple topics, it has been very useful for our team when receiving information about our brand, now we have the possibility to access to different results and queries, it offers us faster reaction times, helps us in many useful ideas.

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### "Talkwalker - a fast & easy to use social media monitoring tool" — 4.0/5

> **Verified Reviewer** | *5 February 2022* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Fast, easy to use, super helpful managing the sentiment, super cool in widgets and reporting, cool features like sending emails to users and crisis monitoring...all of these things are super cool
> 
> **Cons**: its limitation that it can only be used as a social media listening tool \&amp; that its not a unified solution which can have not just sentiment but advertising spends \&amp; content management included as well
> 
> It is easy to use. Its a great step for me upgrading myself from social studio to talkwalker and i dont regret it

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### "Talkwalker- Though presentation is good but poor  data minning capacity" — 3.0/5

> **Verified Reviewer** | *18 August 2019* | Information Technology & Services | Recommendation rating: 6.0/10
> 
> **Pros**: It has lots of filters which give us many choices to make our data more specific and precise. Apart from this it visualization is awesome and that makes it very cool to use as we have everything on screen whatever we need. It is quite easy to use and query formation is also good. But the most important thing is that it has a separate dashboard thing in it which helps to segregate multiple clients.
> 
> **Cons**: Data mining is very poor and sentiment tagging is also very poor. No when can trust in its data as it could be wrong. Second thing is that it shows different data on the dashboard and when we download it then data count become different
> 
> Not so much satisfied but it helped me in better visualization of data and help me understanding more metrics of analytics. But the overall experience is not so good

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### "Web listening made simple (but with limits)" — 4.0/5

> **Guido** | *5 December 2020* | Marketing & Advertising | Recommendation rating: 6.0/10
> 
> **Pros**: I like the very user friendly interface: it's simple to browse through its functions and features. Help pages are comprehensive and useful. Support is great: whenever you have doubts or problems, they are available to help you find the best solution to your needs (mail, phone, virtual meeting). It can scan many web properties (websites, blogs, forums, most social media) for keywords or hashtags. Keyword creation is quite easy, also for very complex "constructions" (with many operators letting you build any kind of expression). It is a bit pricy, but when compared to similar platforms it turns out that it's one of the cheapest.
> 
> **Cons**: Listening is very limited on Facebook and Instagram (because Facebook limits what's passed through its APIs, after privacy concerns of the past years). Automatic analysis of the sentiment of the mentions is not totally satisfying, requiring a lot of manual work to correct the platform suggestions. There is no analysis of the profiles who mention your keywords. In the end, it's very useful  to track possible "crisis events", but it's not very useful if you want to analyze how certain topics or brands are treated on the web, to understand what people talk about and where this occurs.
> 
> We use it in our agency to track the brand names of some clients and to discover trends and topics around certain brands or products.

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