--- description: Get detailed information about AppsFlyer usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra United Arab Emirates. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: AppsFlyer Price, Reviews & Ratings - Capterra United Arab Emirates 2026 --- Breadcrumb: [Home](/) > [Mobile Analytics Software](/directory/30936/mobile-analytics/software) > [AppsFlyer](/software/156811/appsflyer) # AppsFlyer Canonical: https://www.capterra.ae/software/156811/appsflyer Page: 1 / 7\ Next: [Next page](https://www.capterra.ae/software/156811/appsflyer?page=2) > The worlds leading marketers trust us to help grow their mobile business with accurate data measurement solutions and innovative tools > > Verdict: Rated **4.5/5** by 138 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses AppsFlyer? App owners, UA managers, campaign managers, mobile marketers, BI managers and developers across all verticals and regions in the digital ecosystem. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 138 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support Software | 4.3/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: AppsFlyer - **Location**: San Francisco, US - **Founded**: 2011 ## Commercial Context - **Starting Price**: $0.00 - **Pricing model**: Other (Free version available) (Free Trial) - **Pricing Details**: Three-tier structure with a free plan, a usage-based Growth plan charging $0.07 per conversion after an initial package, and an Enterprise plan with custom pricing. A 30-day free trial is available without requiring a credit card. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English, French, Japanese, Korean, Portuguese, Russian, Spanish, Traditional Chinese - **Available Countries**: Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czechia, Denmark, Finland, France, Germany, Gibraltar, Iceland, India, Indonesia, Ireland, Israel and 21 more ## Features - A/B Testing - Account Alerts - Activity Monitoring - Attribution Modeling - Audience Targeting - Campaign Analytics - Campaign Tracking - Cohort Analysis - Conversion Tracking - Cross Channel Attribution - Customer Journey Mapping - Dashboard Software - IP Blocking - In-App Events Tracking - Multi-Channel Attribution - Multi-Channel Data Collection - Multi-Touch Attribution - Performance Metrics - Personalization and Behavioral Targeting Software - ROI Tracking - Reporting/Analytics - Retention Tracking - Search/Filter - Website Analytics ## Integrations (9 total) - Adobe Campaign - Criteo - Google Ads - Meta for Business - Mixpanel - Snapchat for Business - TikTok - Twitter/X - ironSource ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - 24/7 (Live rep) - Chat ## Category - [Mobile Analytics Software](https://www.capterra.ae/directory/30936/mobile-analytics/software) ## Related Categories - [Mobile Analytics Software](https://www.capterra.ae/directory/30936/mobile-analytics/software) - [Click Fraud Software](https://www.capterra.ae/directory/31327/click-fraud/software) - [Marketing Analytics Software](https://www.capterra.ae/directory/31018/marketing-analytics/software) - [Marketing Attribution Software](https://www.capterra.ae/directory/31081/marketing-attribution/software) - [Mobile Marketing Software](https://www.capterra.ae/directory/31308/mobile-marketing/software) ## Alternatives 1. [OneSignal](https://www.capterra.ae/software/163452/onesignal) — 4.7/5 (106 reviews) 2. [Xtremepush](https://www.capterra.ae/software/151231/xtremepush) — 4.5/5 (55 reviews) 3. [CleverTap](https://www.capterra.ae/software/155737/clevertap) — 4.4/5 (59 reviews) 4. [AWeber](https://www.capterra.ae/software/95949/aweber-email-marketing) — 4.4/5 (323 reviews) 5. [SendPulse](https://www.capterra.ae/software/146369/sendpulse) — 4.6/5 (773 reviews) ## Reviews ### "Very trustworthy" — 5.0/5 > **Alex** | *5 January 2026* | Computer Games | Recommendation rating: 10.0/10 > > **Pros**: It is our single source of truth for marketing mobile games, we trust the numbers and it has all the features that we require to make real time marketing decisions. > > **Cons**: AppsFlyer is a great tool, but it is a bit more expensive than some of the competitors. But it is consider the gold standard. > > I have used AppsFlyer for 8 years, it is a great product that has all the features required and I trust AppsFlyer's numbers. It is our source of truth for marketing mobile games. ----- ### "Appsflyer review" — 5.0/5 > **Kunal** | *19 August 2024* | Retail | Recommendation rating: 9.0/10 > > **Pros**: UI, reporting ease and the publisher base > > **Cons**: report download time period and data load time is little slow > > Overall experience with appsflyer is satisfactory. ----- ### "AppsFlyer review" — 5.0/5 > **Keri** | *14 September 2024* | Consumer Services | Recommendation rating: 10.0/10 > > **Pros**: What I like most about apps flyer is that they connect all the school related events that are in my locale so I can see them all in one place > > **Cons**: There is literally nothing I don't like about this app ----- ### "A must-have for mobile app marketers" — 5.0/5 > **Adir** | *27 June 2021* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: Appsflyer is probably the most comprehensive mobile measurement tool for app developers and marketers. It gives you a full overview of marketing channels, sources, and events. You can compare different channel performance, see conversion rates within your app, track costs and revenue - so you can measure ROI, and reach smarter decisions about your advertising mix faster. > > **Cons**: The dashboards can sometimes be a bit overwhelming, especially if this is the first time you're using the product. The UI has many many elements, and it's easy to get lost in menus if you don't know what you're looking for or where to find it. > > We're using Appsflyer to attribute mobile advertising spend across different ad sources and channels, and to understand which channels are the best-performing ones, so we can scale them in a ROI-positive way. ----- ### "AppsFlyer as an Attribution Tool" — 4.0/5 > **Sachit** | *30 July 2024* | Financial Services Software | Recommendation rating: 8.0/10 > > **Pros**: AppsFlyer has strong functionalities when it comes to attribution and analytics. It also provides rich feature such as fraud detection and data locker. > > **Cons**: AppsFlyer is costly and demands a premium over it's rivals. > > We are very satisfied with the features that AppsFlyer provides and feel that the tool adds real value to our marketing stack. ----- Page: 1 / 7\ Next: [Next page](https://www.capterra.ae/software/156811/appsflyer?page=2) ## Links - [View on Capterra](https://www.capterra.ae/software/156811/appsflyer) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data