Klaviyo

Klaviyo

by Klaviyo

Who Uses Klaviyo?

Klaviyo mainly serves ecommerce stores due to its seamless integrations with platforms like Magento, Shopify & WooCommerce. Klaviyo also integrates with B2C and B2B companies using custom websites.

What Is Klaviyo?

What do sophisticated D2C brands like ColourPop, Huckberry, and Chubbies all have in common?

They rely on Klaviyo to supercharge their growth.

Klaviyo is a growth marketing platform that helps you deliver more personalized experiences across owned marketing channels like email, SMS, in-app notifications, and web. And the results speak for themselvesbrands have made more than $3.7 billion in revenue through Klaviyo in the last year alone.

Klaviyo Details

Klaviyo

https://www.klaviyo.com/

Founded 2012

Klaviyo Pricing, Cost & Reviews - Capterra UAE 2020

Klaviyo has a free version and offers a free trial. Klaviyo paid version starts at $20.00/month.

Starting Price

$20.00/month

Free Version

Yes

Free Trial

Yes

Deployment

Cloud, SaaS, Web

Mobile - iOS Native

Mobile - Android Native

Training

Webinars

Documentation

Support

Business Hours

Online

Klaviyo Features

Email Marketing Software
A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
A/B Testing
Analytics/ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages/Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
2-Way Messaging
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls/Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

Klaviyo Reviews

Showing 5 of 181 reviews

Overall
4.7/5
Ease of Use
4.4/5
Customer Service
4.4/5
Features
4.6/5
Value for Money
4.4/5
Craige hardel -.
Owner
Marketing & Advertising, 2-10 Employees
Used the Software for: 1-5 months
  • Overall Rating
    5/5
  • Ease of Use
    3/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    9/10
  • Reviewer Source 
  • Reviewed on 26/08/2019

"Best ecommerce autoresponder out there"

Comments: My go to solution for ecommerce clients. It has automation ,good templates and everything else

Pros: Robust features that just work. It's a bit getting used to but you can do most of what you want with them Really good templates for those starting out and experienced as well

Cons: Their onboarding process could be easier They have tutorials but they're fuzzy and should be made available with webinars being an option.

  • Reviewer Source 
  • Reviewed on 26/08/2019
Arthur S.
CEO
Retail, 2-10 Employees
Used the Software for: 1+ year
  • Overall Rating
    5/5
  • Ease of Use
    4/5
  • Features & Functionality
    5/5
  • Customer Support
    1/5
  • Value for Money
    4/5
  • Likelihood to Recommend
    5/10
  • Reviewer Source 
  • Reviewed on 03/01/2020

"Best CRM for ecommerce, Worst for Customer Support"

Comments: With no phone support and 30 - 40 minute wait times for chat support and 24 hour response times for email support and no support on weekends, this makes Klaviyo's customer support the absolute worst I have ever seen. Maybe it's due to their growing pains. Their support staff are a mixed bag in terms of knowledge and being helpful and while that's not the norm for most SASS companies, I think that's pretty common across most CRM companies.

Pros: Fairly easy to learn for such powerful software
Integration with Facebook
Their native integrations and Not having to use Zapier for a lot of my integrations.

Cons: There is almost nothing to not like about this software but to learn it, you need to learn Klaviyo speak.
If I had to pick one thing it would be some of the finicky ways in which the email builder acts when dragging in a new widget or row and trying to position it.

  • Reviewer Source 
  • Reviewed on 03/01/2020
Chris P.
eCommerce Sales Manager
Food & Beverages, 13-50 Employees
Used the Software for: 2+ years
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    4/5
  • Customer Support
    5/5
  • Value for Money
    4/5
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 29/06/2020

"Never going back to anything else but Klaviyo"

Pros: The integration with Shopify Stores and the ease of building flows makes this a game changer. Additionally the bulk discount code builder gives Shopify functionality outside of Shopify that makes "one less app" for my store. Finally the native Form Builder in Klaviyo is very easy to use.

Cons: I wish one Klaviyo Account could connect to multiple Shopify Stores, this causes some problems for our operations. Additionally I wish building segments was faster, some advanced segments take very long to build.

  • Reviewer Source 
  • Reviewed on 29/06/2020
Dayle S.
Web Developer / Marketing Manager
Consumer Goods, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
    3/5
  • Ease of Use
    3/5
  • Features & Functionality
    4/5
  • Customer Support
    1/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    1/10
  • Reviewer Source 
  • Reviewed on 26/12/2019

"Great product... with problems."

Comments: Being a developer myself, I informed the Klaviyo team of the deprecated code errors their plugin was displaying on peoples websites, and to the fact that their plugin slowed customers websites down drastically. The reply I received a couple of days later was: "Unfortunately we do not update our plugin very often - but our team will get around to it eventually." This was 2 years ago, and the plugin still has not been corrected. So it still produces errors, and still slows peoples websites down.

Pros: Klaviyo is extremely easy to setup, especially compared to its competitors. You have the freedom to link Klaviyo with your Wordpress/WooCommerce website seamlessly. Everything can be automated! Such as emails after order received, emails after payment received, multiple emails after certain time duration's for things like newsletter subscriptions and a lot more options are available to include users website Wishlists, items they left in their shopping carts to remind them, and all emails are fully customisation using the Klaviyo's inbuilt email form designer. You can also arrange customer lists, newsletter subscription user lists, and any other lists you may require. The possibilities are endless!

Cons: Using Klaviyo on your Wordpress website as subscription signup form slows your website down, a lot! Although unnoticeable to customers surfing your site, Klaviyo also throws a few error on your page as it uses deprecated (out-dated) code. If the Klaviyo form builder doesn't produce the look/type of form you require, then you must build the form yourself by coding direct on your website (Which beats the point of having a form builder). The Klaviyo plugin does not update, and never announces that there is a new version. You must remove the plugin from your website, manually download the latest version from their website, and then upload/install/activate the new plugin. There is no option to change languages or string translations of forms, form input boxes, or form buttons. And these translations cannot be picked up in Wordpress plugins such as Lingotek or Polylang. The same applies to the confirmation pages after the user submits the forms.

  • Reviewer Source 
  • Reviewed on 26/12/2019
Rebecca B.
Marketing Director
Internet, 2-10 Employees
Used the Software for: 6-12 months
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 19/03/2020

"Best Email Marketing Tool, Especially for Ecommerce "

Comments: It's saved me hours of time & made our email marketing much more robust! I love the analytics, where we can really see just how email marketing is contributing to our revenue.

Pros: Setting up email automations and segmenting your lists is SO easy with Klaviyo. It's incredibly user friendly, and allows you to setup your automations in a visual format. You can trigger an email off of any event you've setup to send to Klaviyo. It's great for ecommerce - setting up abandoned cart sequences or sending emails based on product views is simple.

Cons: There's very little I dislike about this software! My only complaint is small - when creating a new sequence, you can't change the "trigger" that initiates the flow.

  • Reviewer Source 
  • Reviewed on 19/03/2020