Who Uses EmailOctopus?
Trusted by over 56,000 organisations and businesses to send over 10 billions emails.
What Is EmailOctopus?
EmailOctopus is the low-cost email marketing platform providing the essential features businesses and individual creators need to grow their mailing list and engage their audience. The easy-to-use email editor makes it possible to build both HTML-rich and simple plain text emails. While the automation and segmentation tools enable users to set up time-based autoresponders and drip campaigns, and deliver tailored messages to specific groups of subscribers.
EmailOctopus Details
EmailOctopus
https://emailoctopus.com/
Founded 2015
EmailOctopus pricing overview
See pricing plansEmailOctopus has a free version. EmailOctopus paid version starts at $20.00/month.
Starting Price
$20.00/month See pricing details
Free Version
Yes
EmailOctopus Features
- AB Testing
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Auto-Responders
- CRM Software
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Channel Management Software
- Click Tracking
- Contact Database
- Contact Management Software
- Content Management System (CMS) Software
- Conversion Rate Optimization
- Conversion Tracking
- Customer Segmentation
- Customizable Branding
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Data Import/Export
- Drag & Drop
- Drip Campaigns
- Email Management Software
- Email Marketing Software
- Email Templates
- Engagement Tracking
- Event Marketing
- Event Triggered Actions
- Lead Capture Software
- Lead Generation Software
- Lead Management Software
- Monitoring
- Multi-Campaign
- Multi-Channel Marketing
- Real Time Analytics
- Real Time Data
- Real Time Reporting
- Reporting & Statistics
- Social Media Integration
- Social Promotion
- Template Management
- Third Party Integrations
- Visual Analytics
- Web Forms
- Workflow Management Software
- AB Testing
- API
- Activity Dashboard
- Activity Tracking
- Auto-Responders
- CAN SPAM Compliance
- CRM Software
- Campaign Analytics
- Campaign Management Software
- Campaign Scheduling
- Campaign Segmentation
- Click Tracking
- Contact Database
- Contact Management Software
- Customer Segmentation
- Customer Surveys
- Customizable Branding
- Customizable Fields
- Customizable Forms
- Customizable Templates
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Distribution
- Email Management Software
- Email Marketing Software
- Email Templates
- Email Tracking Software
- Engagement Tracking
- Event Triggered Actions
- Image Library
- Landing Pages/Web Forms
- Lead Capture Software
- List Management
- Mailing List Management
- Mobile Optimized Emails
- Multi-Campaign
- Multi-Channel Marketing
- Real Time Analytics
- Reporting & Statistics
- Reporting/Analytics
- Social Media Integration
- Spam Blocker
- Subscriber Management
- Subscription Management Software
- Template Management
- Third Party Integrations
- WYSIWYG Editor
- Web Forms
EmailOctopus deployment and support
Support
- Email/Help Desk
- Knowledge Base Software
- Phone Support
- Chat
Deployment
- Cloud, SaaS, Web-based
Training Software
- Documentation
- Videos
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EmailOctopus Reviews
Read all reviewsOverall rating
Average score
Brian S.
-
Overall Rating5 /5
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Ease of Use5 /5
-
Features & Functionality5 /5
-
Customer Support Software5 /5
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Value for Money5 /5
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Likelihood to Recommend
- Reviewer Source
- Reviewed on 01/09/2020
"KISS for email marketing"
Comments: I use it to send a weekly email to my former ukulele students (300+). I also send out 'tech tips' to authors on a semi-regular basis.
Pros: What I love most about email octopus is the simplicity of it. The interface is minimal by design which doesn't derail me when I just need to get an email out to my lists.
Cons: I would love it if they supported markdown.
- Reviewer Source
- Reviewed on 01/09/2020
Josh E.
-
Overall Rating5 /5
-
Ease of Use5 /5
-
Features & Functionality4 /5
-
Customer Support Software5 /5
-
Value for Money4 /5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 08/03/2021
"Probably one of the best & most cost-effective ESP's out there!"
Comments: Truly outstanding customer service. Quick response times and always willing to go out their way to ensure that you are properly looked after. This too is one of the key reasons why we are still with EO and have no intention of leaving. Solid company and staff all round!
Pros: The thing we love most, is that when you link your Amazon SES account with Email Octopus, you can get a real bargain, esp. when compared to other ESPs out there. The user interface is very intuitive and simple to use, yet, it comes with very advanced email marketing features. All in all, we can recommend EO to anyone looking for an advanced email marketing system that doesn't break the bank.
Cons: In terms of advanced segmentation, the current version is still somewhat limited, but I've been in touch with their support team who have ensured us that it's on it's way. But other than that, no complaints whatsoever.
- Reviewer Source
- Reviewed on 08/03/2021
Verified Reviewer
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Overall Rating5 /5
-
Ease of Use5 /5
-
Features & Functionality5 /5
-
Customer Support Software5 /5
-
Value for Money5 /5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 11/06/2021
"Simple mailing lists"
Comments: I don't think I've ever had a better experience integrating with an API than with EmailOctopus. Their email support is also one of the best I've ever dealt with.
Pros: I like how quickly I was able to set it up. I also frequently give their API documentation as an example of a perfectly written document. While composing a new campaign, the UI doesn't get in the way and I'm able to just get down to work.
Cons: I couldn't figure out a way to "merge" multiple user lists, or send a campaign to users from multiple different lists at once.
- Reviewer Source
- Reviewed on 11/06/2021
Jan sigetty B.
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Overall Rating3 /5
-
Ease of Use3 /5
-
Features & Functionality1 /5
-
Customer Support Software4 /5
-
Value for Money5 /5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 28/09/2018
"Unfair comparison with Mailchimp"
Comments: I like it, but that's because I found workarounds. Fx. I design the NewsLetter in MailChimp and copy/paste the HTML. It works fine that way.
Pros: I moved from MailChimp, because of the price tag. Octopus is way cheaper, but it's still possible to send the same quality emails and that's great.
Cons: 1. A better interface to make your own template/design. Limitations in fonts, sizes, etc 2. List features are limited. No way to create segments or groups based on subscriber data. 3. Regarding reports: A graphic overview of where the clicks are placed.
Vendor Response
by EmailOctopus on 04/10/2018
Hi Jan,
Thanks for the feedback. We have some good news on the campaign editor- we've just launched our new drag & drop email builder.
It's only in Beta at the moment, however I've added it to your account and you'll be able to use it in your next campaign.
More updates to come based on your feedback, too.
Thanks again,
Tom
- Reviewer Source
- Reviewed on 28/09/2018
Kat S.
-
Overall Rating5 /5
-
Ease of Use5 /5
-
Features & Functionality4 /5
-
Customer Support Software5 /5
-
Value for Money5 /5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 30/03/2021
"Can't beat the features for the price"
Comments: My overall experience has been positive. I'm comfortable with tech, so setting this up with AWS wasn't difficult. I like the user interface and I think deliverability is at least moderate. I've been able to save 10-20 month using EmailOctopus over the more mainstream and pricey email providers, so I'm happy.
Pros: I like that I have 90% of the functionality as with the more expensive options, like MailerLite. This allows me to build my newsletter list without the hefty price tag.
Cons: I wish there were more analysis-type features, like being able to tell me at a glance which subscribers haven't opened an email in six months, and then a mechanism to pull that group out and cull them from my list. Right now the process is manual and time-consuming.
- Reviewer Source
- Reviewed on 30/03/2021
