What Is Act!?

Act! Premium, a powerful CRM and Marketing Automation tool in one platform, is perfect for small and midsize businesses looking to market better, sell more, and create customers for life. With unparalleled flexibility and freedom of choice, Act! Premium accommodates the unique ways you do business, whether it’s on-premises (Act! Premium Desktop), in the cloud (Act! Premium Cloud), or, you can leverage a hybrid deployment for maximum flexibility!

Who Uses Act!?

Act! empowers small and midsize businesses to build and manage client relationships and leads, so you always have your pipeline of new, repeat, and referral business under control.

Where can Act! be deployed?

Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile)

About the vendor

  • Act!
  • Located in St. Petersburg, US
  • Founded in 1987
  • Phone Support
  • Chat

Countries available

France, Germany, United Kingdom, United States

Languages

English, French, German

About the vendor

  • Act!
  • Located in St. Petersburg, US
  • Founded in 1987
  • Phone Support
  • Chat

Countries available

France, Germany, United Kingdom, United States

Languages

English, French, German

Act! videos and images

Act! Software - Customizable dashboard
Act! Software - Opportunity details for every deal
Act! Software - Rich customer management
Act! Software - Power Marketing Automation – Real-time results
View 5 more
Act! video
Act! Software - Customizable dashboard
Act! Software - Opportunity details for every deal
Act! Software - Rich customer management
Act! Software - Power Marketing Automation – Real-time results

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Features of Act!

  • Activity Dashboard
  • Alerts/Notifications
  • Appointment Scheduling Software
  • Batch Processing
  • CRM Software
  • Calendar Management
  • Calendar/Reminder System
  • Campaign Management Software
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Contact Database
  • Contact Management Software
  • Customer Database
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Document Storage
  • Drip Campaigns
  • Email Management Software
  • Email Marketing Software
  • For Insurance Industry
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture Software
  • Lead Management Software
  • Lead Qualification
  • Marketing Automation Software
  • Mobile Access
  • Mobile App
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Opportunity Management
  • Performance Metrics
  • Process/Workflow Automation
  • Quotes/Estimates
  • ROI Tracking
  • Reporting/Analytics
  • Sales Activity Management
  • Sales Pipeline Management
  • Search/Filter
  • Segmentation
  • Shared Contacts
  • Social Marketing
  • Social Media Integration
  • Task Management Software
  • Template Management
  • Third Party Integrations
  • Web-based Deployment
  • Website Visitor Tracking
  • Workflow Management Software

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Reviews of Act!

Average score

Overall
3.7
Ease of Use
3.7
Customer Service
3.3
Features
3.7
Value for Money
3.7

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Thomas
Thomas
Director, Business Development in US
Verified LinkedIn User
Pharmaceuticals, 11-50 Employees
Used the Software for: 2+ years
Reviewer Source

Love the ease of use for both entering data and retrieving info

5.0 4 years ago

Comments: I use it to track my clients and prospects and I can tell anyone the last time I made contact, what that was - letter, Email, Phone Call, etc. and it allows me to connect important info to any of my clients, prospects, friends and family.

Pros:

The fact that I was able to use the product immediately with no instruction was a great pro. Entering data and retrieving info about a client is easy, and building history of calls, Email messages, letters in a record is great.

Cons:

I am not happy with support as all they do is provide a fix when there is a problem, but not direction in how to build reports or use other functionality. I have had to fix the same problem with direction from their service group several times. If I ask for help with reports they tell me I need to find a consultant for that.

Paul
Managing Director in UK
Electrical/Electronic Manufacturing, 2-10 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

A GOOD STABLE BASE FOR CRM ... JUST WISH ENHANCING WAS A LITTLE EASIER

4.0 3 years ago

Comments: We need ACT, and it is the core of what we do. We would like to see ways that we can add depth and richness to a good platfrom

Pros:

I like the fact that a team of 5 can share effectively in real time, I like the ease of changing layouts and adding fields, and with Seamless the ablity to easily prdcue high quality documenation. It's link to outlook and ODBC is good and it is a stable, which being at the core of our business is a good thing

Cons:

There are many things I think we could do to be more productive but can't, and we do see fields being changed or lost "by themselves". The web version was a poor version of the Pro, and we haven't been able to make it available when offline, which is a frustration.

Alissa
Sales in US
Computer & Network Security, 11-50 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Act is the affordable options

5.0 last month New

Comments: Overall Act has been a strategic software choice for our organization.

Pros:

Act has a lot of the features more expensive CRM’s offer without sacrificing usability or features. It is feature rich and simple to use.

Cons:

Act hasn’t had many changes in the last two years. I would like to see more growth for this product.

Act! Response

4 weeks ago

We love hearing from customers Alissa! Thanks for letting us know why you selected Act! and how it is helping your business. We look forward to more years delivering value to you!

Mark
Company director in UK
Marketing & Advertising, 2-10 Employees
Used the Software for: 2+ years
Reviewer Source
Source: SoftwareAdvice

Product not being sold as described

3.0 2 months ago New

Comments: Great product but absolutely dreadful product development team.

Pros:

Contact management, diary management, Opportunity management.

Cons:

I need my CRM to integrate with Google so that potential customers can book appointments with me. The software is sold with Google synchronisation. I even asked if the software would synchronise with Google. 4 months later the software still does not synchronise and they cannot give any answer as to when it will be fixed. No worries I think, I could synchronise with Microsoft's Outlook instead… Except that doesn't work either!

Act! Response

4 weeks ago

Mark, thank you for letting us know about this - this is not the experience we strive to provide our customers. Please reach out to https://www.act.com/resources/contact/ or call 866-873-2006 so we can get a few more details, and provide some possible solutions.

Kari
Owner in US
Construction, 2-10 Employees
Used the Software for: 2+ years
Reviewer Source

Use ACT! to Manage Your Customer Database and Sales

4.0 3 months ago

Comments: Well, being a user since 1990, I'd say I am all for the ACT! Database experience and usage!

Pros:

I have used this produce since the 90s and its consistency of value has remained. It's easy to use after learning just a few basics. Reports are easy to generate and are customizable to your field.

Cons:

Only that it did not link to specialized software I was using in the field.

Act! Response

3 months ago

Thank you Kari, for your feedback. We love our customers and appreciate the opportunity to hear about how they use Act!.