---
description: Get detailed information about Optimove usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra United Arab Emirates.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Optimove Price, Reviews & Ratings - Capterra United Arab Emirates 2026
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/30012/campaign-management/software) > [Optimove](/software/131771/optimove)

# Optimove

Canonical: https://www.capterra.ae/software/131771/optimove

> Optimove combines the art of marketing with the science of data to autonomously generate actionable insights.
> 
> Verdict: Rated **4.3/5** by 3 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Optimove?

Online businesses in retail, gaming, fintech, services, apps, etc. looking to grow their business through their existing customers.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 3 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support Software | 4.5/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Optimove
- **Founded**: 2009

## Commercial Context

- **Starting Price**: $4,000.00
- **Pricing model**: Per User
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Israel

## Features

- AI/Machine Learning
- Campaign Management Software
- Channel Management Software
- Churn Management
- Communication Management
- Contact Database
- Customer Data Management
- Customer Profiles
- Customer Segmentation
- Event Triggered Actions
- Marketing Management
- Multi-Campaign
- Personalization and Behavioral Targeting Software
- Reporting/Analytics
- Sales Reports

## Support Options

- 24/7 (Live rep)

## Category

- [Campaign Management Software](https://www.capterra.ae/directory/30012/campaign-management/software)

## Related Categories

- [Campaign Management Software](https://www.capterra.ae/directory/30012/campaign-management/software)
- [Customer Engagement Software](https://www.capterra.ae/directory/30906/customer-engagement/software)
- [AI Marketing Tools](https://www.capterra.ae/directory/34136/ai-marketing-tools/software)
- [Customer Data Platform Software](https://www.capterra.ae/directory/31334/customer-data-platform/software)
- [MLM Software](https://www.capterra.ae/directory/30920/mlm/software)

## Alternatives

1. [WebEngage](https://www.capterra.ae/software/143401/webengage) — 4.5/5 (32 reviews)
2. [Salesforce Marketing Cloud](https://www.capterra.ae/software/7723/salesforce-marketing-cloud) — 4.2/5 (526 reviews)
3. [Jobin.cloud](https://www.capterra.ae/software/1021637/jobincloud) — 4.7/5 (172 reviews)
4. [Bloomreach](https://www.capterra.ae/software/173203/bloomreach) — 4.8/5 (56 reviews)
5. [Ortto](https://www.capterra.ae/software/131879/autopilot) — 4.6/5 (112 reviews)

## Reviews

### "Really good for conversions" — 4.0/5

> **Verified Reviewer** | *26 November 2019* | Insurance Software | Recommendation rating: 9.0/10
> 
> **Pros**: The activity triggers are a really great feature. A great marketing tool for sending out personalised offers.
> 
> **Cons**: Some of the processes could be made simpler. The interface is also quite clunky which is a real shame.
> 
> Overall pretty decent. Worth investing the time into it.

-----

### "Personalized Offers = Greater Conversions" — 5.0/5

> **Bryson** | *26 March 2018* | Consumer Electronics | Recommendation rating: 8.0/10
> 
> **Pros**: With this software, it is possible to fine tune what is necessary to see more outcomes with leads. While the business might have a pool of good leads, this platform helps increase revenue with truly making offers that customers are looking for. Finding the right offer is tough and is time-consuming, but this tool has been extremely helpful in focusing specifically on converting. This takes the headaches out of finding the right formula to make leads happy.
> 
> **Cons**: I like the setup for seeing the progress of channels, but maybe exporting data could be a little more automated/streamlined.
> 
> You get more from your existing customers than you ever thought was possible. This platform helps you further understand your customers and helps create efficiencies where necessary as they move through the funnel. Things like activity triggers are very helpful when you are setting up more leads.

-----

### "Optimove campaign management" — 4.0/5

> **Niv** | *20 November 2021* | Gambling & Casinos | Recommendation rating: 8.0/10
> 
> **Pros**: Optimove platform is easy to use, high quality Recommendation Engine and great Predictive Modeling.
> 
> **Cons**: Make the reporting / exporting data more simpler.
> 
> Optimove provide a good platform for managing your overall campaigns, analyze and understand your customers. Great support team to help you whenever you need.

## Links

- [View on Capterra](https://www.capterra.ae/software/131771/optimove)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/software/131771/optimove> |
| de-AT | <https://www.capterra.at/software/131771/optimove> |
| de-CH | <https://www.capterra.ch/software/131771/optimove> |
| en | <https://www.capterra.com/p/131771/Optimove/> |
| en-AE | <https://www.capterra.ae/software/131771/optimove> |
| en-AU | <https://www.capterra.com.au/software/131771/optimove> |
| en-CA | <https://www.capterra.ca/software/131771/optimove> |
| en-GB | <https://www.capterra.co.uk/software/131771/optimove> |
| en-IE | <https://www.capterra.ie/software/131771/optimove> |
| en-IL | <https://www.capterra.co.il/software/131771/optimove> |
| en-IN | <https://www.capterra.in/software/131771/optimove> |
| en-NZ | <https://www.capterra.co.nz/software/131771/optimove> |
| en-SG | <https://www.capterra.com.sg/software/131771/optimove> |
| en-ZA | <https://www.capterra.co.za/software/131771/optimove> |
| es | <https://www.capterra.es/software/131771/optimove> |
| es-AR | <https://www.capterra.com.ar/software/131771/optimove> |
| es-CL | <https://www.capterra.cl/software/131771/optimove> |
| es-CO | <https://www.capterra.co/software/131771/optimove> |
| es-CR | <https://www.capterra.co.cr/software/131771/optimove> |
| es-DO | <https://www.capterra.do/software/131771/optimove> |
| es-EC | <https://www.capterra.ec/software/131771/optimove> |
| es-MX | <https://www.capterra.mx/software/131771/optimove> |
| es-PA | <https://www.capterra.com.pa/software/131771/optimove> |
| es-PE | <https://www.capterra.pe/software/131771/optimove> |
| fr | <https://www.capterra.fr/software/131771/optimove> |
| fr-BE | <https://fr.capterra.be/software/131771/optimove> |
| fr-CA | <https://fr.capterra.ca/software/131771/optimove> |
| fr-LU | <https://www.capterra.lu/software/131771/optimove> |
| it | <https://www.capterra.it/software/131771/optimove> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Capterra UAE helps millions of people find the best business software. With software reviews, ratings, infographics, and the most comprehensive list of business software.","email":"info@capterra.ae","url":"https://www.capterra.ae/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.ae/#organization","@type":"Organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Optimove","description":"Optimove is the leading CRM Marketing Platform, empowering marketing teams to create and manage large-scale, customer-led journeys. Recognized by Forrester as a Leader for Cross-Channel Campaign Management, Optimove is used by leading brands, including Dollar Shave Club, Entain, Papa John's, Penn National, and Staples, to maximize customer loyalty, retention, and lifetime value.","url":"https://www.capterra.ae/software/131771/optimove","@id":"https://www.capterra.ae/software/131771/optimove#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.ae/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.3,"bestRating":5,"ratingCount":3},"offers":{"price":"4000","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.ae/software/131771/optimove#faqs","@type":"FAQPage","mainEntity":[{"name":"What Is Optimove?","@type":"Question","acceptedAnswer":{"text":"Optimove is the leading CRM Marketing Platform, empowering marketing teams to create and manage large-scale, customer-led journeys. Recognized by Forrester as a Leader for Cross-Channel Campaign Management, Optimove is used by leading brands, including Dollar Shave Club, Entain, Papa John's, Penn National, and Staples, to maximize customer loyalty, retention, and lifetime value.","@type":"Answer"}},{"name":"Who Uses Optimove?","@type":"Question","acceptedAnswer":{"text":"Online businesses in retail, gaming, fintech, services, apps, etc. looking to grow their business through their existing customers.","@type":"Answer"}}]},{"@id":"https://www.capterra.ae/software/131771/optimove#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Campaign Management Software","position":2,"item":"/directory/30012/campaign-management/software","@type":"ListItem"},{"name":"Optimove","position":3,"item":"/software/131771/optimove","@type":"ListItem"}]}]}
</script>