What Is LeadSquared?

LeadSquared is a sales, marketing, and field force automation platform that helps businesses improve their sales efficiency from all their channels and teams.

Here are just some of the benefits that LeadSquared users have realized:
Reduced lead leakage
Intelligent Lead prioritization
Automated sales and marketing processes
Detailed sales and marketing analytics

Integrates with multiple business tools, no-code workflow builder, and low-code developer platform to help teams build processes.

Who Uses LeadSquared?

LeadSquared is used by 2000+ education, healthcare, financial services, IT services, real estate, tech marketplaces, and other high-volume B2C businesses to improve their sales efficiency.

Where can LeadSquared be deployed?

Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)

About the vendor

  • LeadSquared
  • Located in Edison, US
  • Founded in 2012
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Argentina, Australia, Brazil, Canada, China and 12 others

Languages

English, Hindi, Indonesian, Vietnamese

About the vendor

  • LeadSquared
  • Located in Edison, US
  • Founded in 2012
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Argentina, Australia, Brazil, Canada, China and 12 others

Languages

English, Hindi, Indonesian, Vietnamese

LeadSquared videos and images

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Features of LeadSquared

  • Activity Dashboard
  • Alerts/Notifications
  • Appointment Scheduling Software
  • CRM Software
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management Software
  • Client Management
  • Contact Management Software
  • Customizable Reports
  • Document Storage
  • Drip Campaigns
  • Email Management Software
  • Email Marketing Software
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture Software
  • Lead Management Software
  • Lead Qualification
  • Lead Segmentation
  • Marketing Automation Software
  • Mobile Access
  • Multi-Channel Marketing
  • Opportunity Management
  • Performance Metrics
  • Predictive Analytics Software
  • Prioritization
  • ROI Tracking
  • Reporting/Analytics
  • Route Optimization
  • Sales Activity Management
  • Sales Pipeline Management
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Task Management Software
  • Template Management
  • Territory Management
  • Third Party Integrations
  • Website Visitor Tracking
  • Workflow Management Software

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Reviews of LeadSquared

Average score

Overall
4.1
Ease of Use
4.3
Customer Service
4.3
Features
4.0
Value for Money
4.3

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Rahul V.
Rahul V.
Administrative Assistant - Admissions in
Verified LinkedIn User
Education Management, 11-50 Employees
Used the Software for: 1+ year
Reviewer Source
Source: GetApp

Very Useful Software for Sales Field

5 6 years ago

Comments: I am using this software for our institution from last 1.5 years and found it very helpful. We have 5 users along with 1 administrator. It is very handy and hassle free software. Being as a administrator of the software in our organization I can say that is it very easy to adopt and our users are very friendly with this software.

Pros:

Reminder Pop-ups. E-mail campaign, Defined dashboard, Landing page integration, Auto responders, Separate list for particular data, HTML mailer creation, transactional SMS and Various Kind of Analytical Reports, etc. Export import feature of the LSQ to help generate more defined reports in excel format. E-mail campaign report helps to target the audience based on open and click rate of the mailer. Gets immediate responses from helping team (Technical team) at the time of any kind of technical error or at the time of support requirement.

Cons:

Third party integration with LSQ takes time.

Pankaj singh S.
Pankaj singh S.
Marketing Automation Specialist in India
Verified LinkedIn User
Human Resources, 51-200 Employees
Used the Software for: 1+ year
Reviewer Source

Marketing Automation tool for SMBs

4 2 years ago

Comments: Overall, the tool is fulfilling all the requirements of any SMB. Especially with a small team this tool is for you to achieve things fast.

Pros:

Very easy to use. Administration can be done without any coding hardcore skills. Landing page creation is easy and feature like some Landing page some module can be visible or hide on mobile is a great one without any coding. Support is great. The customer care team is very fast in responding to customer queries.

Cons:

Third-party tool integration sometimes feels limited. When it comes to reporting all required reports are available like lead source, lead history, but advanced-level reporting feels limited. for SMBs leadsquared is sufficient.

Dawn L.
Director of Admissions in US
Higher Education Software, 11-50 Employees
Used the Software for: 1+ year
Reviewer Source

Great software with excellent support and customer software

5 last month New

Comments: Leadsquared has helped us to automate our admissions department and to better manage our leads. We no longer miss most of our calls and we are able to manage communication with students. One of the great feature is that each email that is sent to and received from a student is logged into the student's file. This has eliminated students denying that they received important communications.

Pros:

Integration was easy and the flexibility we had in establishing lead status was a great benefit

Cons:

The application is not accessible via mobile phones Not able to restrict some areas of the application. Not able to differentiate admissions call from other calls so every call gets set up in the database as a lead

Verified Reviewer
Marketing Director in US
Verified LinkedIn User
Marketing & Advertising, 51-200 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Long Implementation and Setup Process, Poor Support

3 3 years ago

Comments: I would only recommend this product if you do not have any data to import from other software tools or if you are looking for very basic functionality. If you are planning to use more advanced functionality, ask them to FULLY demo it for you. Ask lots of questions, don't make any assumptions! I wish I had spent more time doing my due diligence during the evaluation process. I probably would have discovered it was not the best fit.

Pros:

The price is what was most attractive about this software. For the feature set included the price was right compared to the marketplace.

Cons:

The setup process took much longer than anticipated. We had data to import from another system and working with the support staff off-shore was a challenge. I wound up having to pull an internal resource (developer) to get the import completed. I consider myself pretty savvy with marketing automation/email marketing/crm software tools and I was challenged with the implementation. When all was said and done, we were unable to gain all of the reporting and functionality we initially thought we were purchasing.

Irfanudeen S.
Senior Academic Counsellor in India
E-Learning, 5,001-10,000 Employees
Used the Software for: 1+ year
Reviewer Source

Leads management with the help of LeadSquared

4 6 months ago

Comments: I really liked this tooI for managing all my leads and I using this daily, I would recommend LeadSquared for those who need to organize, manage, categorize the assigned leads. And we create customer profiling concerning their nature of requirements like sales management or customer handling, student accounts management, call centers, ITs, Schools, higher educational institutes, even organizations for managing employees' details.

Pros:

Beneficial Sales user dashboard for tracking our leads, graphical representation of our lead funnel, task management with upcoming tasks with reminders and overdue tasks, along with activity summary. Quite impressing smart view mode and various lead stages for categorizing the leads.

Cons:

Sometimes the leadsqaured page takes more time for server management. The Leadsquared portal lags while accessing multiple leads, and the task reminder constantly pings us through the mail. Still, in the spam list, some text inputs are not showing correctly in the lead details like emojis, style fonts, some languages words.