---
description: Get detailed information about GWI usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra United Arab Emirates.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: GWI Price, Reviews & Ratings - Capterra United Arab Emirates 2026
---

Breadcrumb: [Home](/) > [Market Research Software](/directory/10041/market-research/software) > [GWI](/software/1116292/GWI)

# GWI

Canonical: https://www.capterra.ae/software/1116292/GWI

> Cloud-based consumer research platform with survey data on 3 billion+ people across 50+ markets, audience building, and trend analysis.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## Overview

### Who Uses GWI?

Brands, marketing and advertising agencies, media companies, and research teams of all sizes.

## About the vendor

- **Company**: GWI
- **Location**: London, UK
- **Founded**: 2009

## Commercial Context

- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Available Countries**: United Kingdom

## Integrations (6 total)

- ChatGPT
- Claude
- CoPilot
- Microsoft Power BI
- Omni-Connect
- TelmarHelixa

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Chat

## Category

- [Market Research Software](https://www.capterra.ae/directory/10041/market-research/software)

## Alternatives

1. [SurveyMonkey](https://www.capterra.ae/software/32728/surveymonkey) — 4.6/5 (10512 reviews)
2. [Jotform](https://www.capterra.ae/software/158456/jotform-4-0) — 4.7/5 (2926 reviews)
3. [Semrush](https://www.capterra.ae/software/151962/semrush) — 4.6/5 (2329 reviews)
4. [Typeform](https://www.capterra.ae/software/137289/typeform) — 4.7/5 (979 reviews)
5. [SurveyLegend](https://www.capterra.ae/software/156752/surveylegend) — 4.6/5 (966 reviews)

## Links

- [View on Capterra](https://www.capterra.ae/software/1116292/GWI)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10060836/GWI/> |
| en-AE | <https://www.capterra.ae/software/1116292/GWI> |
| en-AU | <https://www.capterra.com.au/software/1116292/GWI> |
| en-CA | <https://www.capterra.ca/software/1116292/GWI> |
| en-GB | <https://www.capterra.co.uk/software/1116292/GWI> |
| en-IE | <https://www.capterra.ie/software/1116292/GWI> |
| en-IL | <https://www.capterra.co.il/software/1116292/GWI> |
| en-IN | <https://www.capterra.in/software/1116292/GWI> |
| en-NZ | <https://www.capterra.co.nz/software/1116292/GWI> |
| en-SG | <https://www.capterra.com.sg/software/1116292/GWI> |
| en-ZA | <https://www.capterra.co.za/software/1116292/GWI> |

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