---
description: Get detailed information about Sela usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra United Arab Emirates.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Sela Price, Reviews & Ratings - Capterra United Arab Emirates 2026
---

Breadcrumb: [Home](/) > [Customer Service Software](/directory/22/customer-service/software) > [Sela](/software/1102793/Sela)

# Sela

Canonical: https://www.capterra.ae/software/1102793/Sela

> Sela is customer service software unifying messaging across WhatsApp, Instagram, Messenger, web, and voice calls with AI responses.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

-----

## Overview

### Who Uses Sela?

Service businesses and customer-facing teams managing support, bookings, leads, and conversations across WhatsApp, web chat, Instagram, Messenger, and voice. Users: founders, ops, sales, support.

## About the vendor

- **Company**: Sela

## Commercial Context

- **Starting Price**: $15.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Sela offers a free Sandbox for testing the web widget, plus monthly platform plans in USD: Inbox at $15, Operations at $39, and Scale at $79. Enterprise pricing is available on request. Annual platform billing includes one month free.

AI Assist is optional and starts at $5 per month for 100 credits, with 200 credits for $10 and 300 for $15. Additional blocks of 100 credits cost $8. AI Assist has no annual discount.

Additional seats cost $5 per month. An additional 25 GB of storage costs $5 per month. An extra 5,000 workflow runs costs $5 for the current billing cycle. WhatsApp, SMS, and voice fees are passed through at cost. See the pricing page for current plan limits and details.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Arabic, English
- **Available Countries**: Bahrain, Jordan, Kuwait, Oman, Qatar, Saudi Arabia, United Arab Emirates

## Features

- Automated Routing
- CRM Software
- Conversation Intelligence
- Inbox Management
- Task Automation

## Integrations (4 total)

- API Server
- Google Workspace
- Instagram
- Messenger

## Support Options

- Email/Help Desk
- Knowledge Base Software
- 24/7 (Live rep)
- Chat

## Category

- [Customer Service Software](https://www.capterra.ae/directory/22/customer-service/software)

## Alternatives

1. [Creatio CRM](https://www.capterra.ae/software/130149/bpm-online-crm) — 4.7/5 (150 reviews)
2. [ZIWO](https://www.capterra.ae/software/171265/ziwo) — 4.6/5 (109 reviews)
3. [Vision Helpdesk](https://www.capterra.ae/software/102230/vision-helpdesk) — 4.6/5 (49 reviews)
4. [Qiscus](https://www.capterra.ae/software/1026338/qiscus) — 4.4/5 (7 reviews)
5. [Salesforce Sales Cloud](https://www.capterra.ae/software/61368/salesforce) — 4.4/5 (18807 reviews)

## Links

- [View on Capterra](https://www.capterra.ae/software/1102793/Sela)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10047445/Sela/> |
| en-AE | <https://www.capterra.ae/software/1102793/Sela> |
| en-AU | <https://www.capterra.com.au/software/1102793/Sela> |
| en-CA | <https://www.capterra.ca/software/1102793/Sela> |
| en-GB | <https://www.capterra.co.uk/software/1102793/Sela> |
| en-IE | <https://www.capterra.ie/software/1102793/Sela> |
| en-IL | <https://www.capterra.co.il/software/1102793/Sela> |
| en-IN | <https://www.capterra.in/software/1102793/Sela> |
| en-NZ | <https://www.capterra.co.nz/software/1102793/Sela> |
| en-SG | <https://www.capterra.com.sg/software/1102793/Sela> |
| en-ZA | <https://www.capterra.co.za/software/1102793/Sela> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Capterra UAE helps millions of people find the best business software. With software reviews, ratings, infographics, and the most comprehensive list of business software.","email":"info@capterra.ae","url":"https://www.capterra.ae/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.ae/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Sela","description":"Sela is customer service software that consolidates messaging across WhatsApp, Instagram, Facebook Messenger, web chat, voice calls, and email into a single inbox. The platform reduces communication fragmentation by centralizing all customer interactions in one organized interface. An intelligent assistant generates context-aware responses using business knowledge and escalates complex inquiries to human agents with full context preserved. The software automates conversation routing to direct inquiries to appropriate team members and enables smooth transitions between AI and human representatives. Features include automated follow-ups, customizable assistant personalities, and customer memory for personalized service. Sela supports both AI-driven and manual interactions, allowing teams to manage communications with or without automation.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/423623ec-9f0f-4ae7-a00f-8955dac47aff.png","url":"https://www.capterra.ae/software/1102793/Sela","@id":"https://www.capterra.ae/software/1102793/Sela#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ae/#organization"},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.ae/software/1102793/Sela#faqs","@type":"FAQPage","mainEntity":[{"name":"What Is Sela?","@type":"Question","acceptedAnswer":{"text":"Sela is customer service software that consolidates messaging across WhatsApp, Instagram, Facebook Messenger, web chat, voice calls, and email into a single inbox. The platform reduces communication fragmentation by centralizing all customer interactions in one organized interface. An intelligent assistant generates context-aware responses using business knowledge and escalates complex inquiries to human agents with full context preserved. The software automates conversation routing to direct inquiries to appropriate team members and enables smooth transitions between AI and human representatives. Features include automated follow-ups, customizable assistant personalities, and customer memory for personalized service. Sela supports both AI-driven and manual interactions, allowing teams to manage communications with or without automation.","@type":"Answer"}},{"name":"Who Uses Sela?","@type":"Question","acceptedAnswer":{"text":"Service businesses and customer-facing teams managing support, bookings, leads, and conversations across WhatsApp, web chat, Instagram, Messenger, and voice. Users: founders, ops, sales, support.","@type":"Answer"}}]},{"@id":"https://www.capterra.ae/software/1102793/Sela#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Service Software","position":2,"item":"/directory/22/customer-service/software","@type":"ListItem"},{"name":"Sela","position":3,"item":"/software/1102793/Sela","@type":"ListItem"}]}]}
</script>