---
description: Get detailed information about Mailchimp usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra United Arab Emirates.
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title: Mailchimp Price, Reviews & Ratings - Capterra United Arab Emirates 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Mailchimp](/software/110228/mailchimp)

# Mailchimp

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> Mailchimp: the \#1 email marketing platform with 11M+ users worldwide, offering AI-powered insights \&amp; content creation tools.
> 
> Verdict: Rated **4.5/5** by 17604 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Mailchimp?

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 17604 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support Software | 4.2/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Intuit
- **Founded**: 1983

## Commercial Context

- **Starting Price**: $13.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Mailchimp offers multiple pricing plans for their Marketing Platform:&#10;&#10;Mailchimp Marketing Platform: &#10;&#10;- Free - $0/per month&#10;- Standard - $13.5/per month&#10;- Premium - $270.05/per month
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Brazilian Portuguese, English, French, German, Italian, Spanish
- **Available Countries**: Australia, Brazil, Canada, France, Germany, India, Italy, Portugal, Singapore, Spain, United Kingdom, United States

## Features

- AI/Machine Learning
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Automated Publishing
- Automated Responses
- Autoresponders
- Behavioral Analytics
- Behavioral Targeting
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Scheduling
- Campaign Tracking
- Channel Management Software
- Click Tracking
- Collaboration Tools
- Contact Management Software
- Content Management System (CMS) Software
- Conversion Tracking
- Customer Profiles
- Customer Segmentation
- Dashboard Software
- Email Management Software
- Email Tracking Software
- For Insurance Industry
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Generation Software
- Lead Management Software
- Marketing Automation Software
- Mass Texting
- Mobile Optimization
- Multi-Account Management
- Multi-Channel Campaigns
- Performance Metrics
- Pre-built Templates
- Real Time Editing
- Real-Time Analytics
- Real-Time Notifications
- Recommendations
- Responsive Web Design
- Scheduled Messaging
- Simple Mail Transfer Protocol (SMTP)
- Social Media Integration
- Subscriber Management
- Team Management Software
- Website Analytics
- Website Personalization

... and 49 more features

## Integrations (210 total)

- 123FormBuilder
- 40Nuggets
- AWeber
- Accelo
- Accumulus
- ActiveCampaign
- Acuity Scheduling
- AdRoll
- Administrate Training Management
- Adobe Commerce
- Agile CRM
- Aircall
- Airtable
- AlertBot
- AllClients

... and 195 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Email Marketing Software](https://www.capterra.ae/directory/30013/email-marketing/software)

## Related Categories

- [Email Marketing Software](https://www.capterra.ae/directory/30013/email-marketing/software)
- [Marketing Automation Software](https://www.capterra.ae/directory/6/marketing-automation/software)
- [CRM Software](https://www.capterra.ae/directory/2/customer-relationship-management/software)
- [Campaign Management Software](https://www.capterra.ae/directory/30012/campaign-management/software)
- [Social Media Marketing Software](https://www.capterra.ae/directory/30781/social-media-marketing/software)

## Alternatives

1. [Brevo](https://www.capterra.ae/software/132996/brevo) — 4.6/5 (3446 reviews)
2. [ActiveCampaign](https://www.capterra.ae/software/79367/activecampaign) — 4.6/5 (2561 reviews)
3. [MailerLite](https://www.capterra.ae/software/136603/mailerlite) — 4.7/5 (2259 reviews)
4. [Constant Contact](https://www.capterra.ae/software/31898/constant-contact) — 4.3/5 (2923 reviews)
5. [Systeme.io](https://www.capterra.ae/software/198994/systeme) — 4.8/5 (2127 reviews)

## Reviews

### "MailChimp emailing solutions" — 4.0/5

> **Nicholas** | *1 May 2026* | Apparel & Fashion | Recommendation rating: 10.0/10
> 
> **Pros**: It makes sending out bulk emails very easy as you can easily reach all your contacts with one email and ease of knowing what has gone to clients as you dont have too many messages to sift through
> 
> **Cons**: Spam filtering at times flags critical messages particularly for first contact hence forgetting to check spam may result in loss of business
> 
> Easy to use features since selecting address book is straightforward and any adjustments are on few windows

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### "Very Convenient for Email Blasting\!" — 5.0/5

> **Mikhaela** | *29 July 2020* | Education Management | Recommendation rating: 8.0/10
> 
> **Pros**: What I like most about this product is that I can send newsletters to our customers in one go. We can send emails to thousands of subscribers in just one click and we can even design the content to make it eye-catching to readers. We can also see the reports about the specific emails if it has a positive feedback or not. So if you are looking for a platform to send emails to lots of people, I really recommend using MailChimp\!
> 
> **Cons**: What i dont like is that it is a bit pricey on the budget. When I first made an account, almost all of the templates were free to use and there were no limit on making a list for the contacts, but on the recent update, they made it a paid version. There were only very little access in the free account and not everyone can afford to pay.
> 
> even if its only a free account, we can still send limited emails and is still able to perform its job becuase we do get some responses from the email blasts that we send

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### "User-Friendly Interface with Strong Value, Support, and Marketing Performance" — 5.0/5

> **Elton Takudzwa** | *28 April 2026* | Capital Markets | Recommendation rating: 9.0/10
> 
> **Pros**: Mailchimp stands out for its ease of use and intuitive user interface. Compared to other email marketing tools, the platform is relatively simple to navigate and not overly complicated making it accessible even for beginners.&#10;The layout is clean and well-organized, allowing users to quickly find key features such as campaign creation, audience management, and analytics. Overally the user experience is smooth and efficient which makes managing email marketing tasks far less overwhelming.
> 
> **Cons**: What I liked least about mailchimp is that the HTML codes for email capture landing pages can be quite long and a bit overwhelming especially for beginners who may not be familiar with code.&#10;Additionally while the platform generally handles spam filtering well, there can still be occasional challenges with emails being flagged or needing extra setup to ensure optimal deliverability.
> 
> Mailchimp has been a valuable addition to my website particularly in helping me capture email leads and convert them into sales. The platform makes marketing straightforward and efficient, even for someone without advanced technical skills.&#10;In terms of value for money, the paid plan offers strong returns, especially considering the range of tools available for email marketing and automation. I found it to be a worthwhile investment for growing my business.&#10;Customer support was also impressive. The team was responsive and helpful, assisting me promptly when I had issues logging into my account.&#10;Overall, my experience has been positive across marketing effectiveness, support quality, and overall value.

-----

### "Solid Email Marketing Software, Product Continues to Evolve" — 4.0/5

> **Jeff** | *2 April 2026* | Marketing & Advertising | Recommendation rating: 7.0/10
> 
> **Pros**: Pretty easy to use overall, support was always responsive. The product continued to evolve over the years and we did get a lot of use out of it.
> 
> **Cons**: Compared to some other similar softwares we've used at our hospitality group, the pricing made some jumps over the years that was a little frustrating.
> 
> Overall we had a positive experience. We were very early adopters of Mailchimp and used it for many years. We were able to grow our list considerably and for some team members that were not super technical, we were still able to train them on it which was encouraging.

-----

### "Great entry level email marketing platform but you are likely to out grow it and its expensive for what it is" — 3.0/5

> **Robert** | *23 April 2026* | Furniture | Recommendation rating: 4.0/10
> 
> **Pros**: Mail chip offers easy to use features and guides you through running email campaigns for new users. It really is a great easy access email platform. Very easy to use.
> 
> **Cons**: In my view Mailchip  tries to be all things to all people. As an ecommerce business we need more commercially centred email marketing tools. While Mailchimp has been a good servant to me it is expensive for what it is and a tad big brother telling you what you can and can't do and is overly intrusive regarding its abuse metrics when you are simply sending an email to previous customers about new ranges you are launching.
> 
> so / so but we have outgrown it now and looking to move away and use another platform. We use it to take sample requests and notofy customers when items are back in stock

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## Links

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