--- description: Get detailed information about Dovetail usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra United Arab Emirates. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Dovetail Price, Reviews & Ratings - Capterra United Arab Emirates 2026 --- Breadcrumb: [Home](/) > [Qualitative Data Analysis Software](/directory/31297/qualitative-data-analysis/software) > [Dovetail](/software/174077/dovetail) # Dovetail Canonical: https://www.capterra.ae/software/174077/dovetail Page: 1 / 5\ Next: [Next page](https://www.capterra.ae/software/174077/dovetail?page=2) > Dovetail is the only AI-first insights hub that automatically centralizes scattered customer feedback. > > Verdict: Rated **4.6/5** by 97 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Dovetail? Primarily used by researchers, designers, and product teams, customers include Meta, Volvo, AWS, Dyson, and Deloitte. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.6/5** | 97 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support Software | 4.7/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Dovetail Research - **Location**: Sydney, Australia - **Founded**: 2017 ## Commercial Context - **Starting Price**: $0.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Starts at $15 / month for one user, and unlimited free viewer accounts. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United States ## Features - Annotations - Collaboration Tools - Dashboard Software - Data Import/Export - Data Visualization Software - Feedback Management - Multi-Channel Data Collection - Negative Feedback Management - Prioritization - Product Roadmapping - Surveys & Feedback - Text Analysis Software - Usability Testing - User Research Analysis - Workflow Management Software ## Integrations (31 total) - Aha\! - Airtable - Asana - CMNTY Platform - Canny - Delighted - Dropbox Business - Evernote Teams - Feefo - Freshdesk - GitHub - Gmail - Google Analytics 360 - Google Forms - Help Scout ... and 16 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - Chat ## Category - [Qualitative Data Analysis Software](https://www.capterra.ae/directory/31297/qualitative-data-analysis/software) ## Related Categories - [Qualitative Data Analysis Software](https://www.capterra.ae/directory/31297/qualitative-data-analysis/software) - [UX Software](https://www.capterra.ae/directory/31036/ux/software) - [User Testing Software](https://www.capterra.ae/directory/32295/user-testing/software) - [Customer Experience Software](https://www.capterra.ae/directory/30671/customer-experience/software) - [Market Research Software](https://www.capterra.ae/directory/10041/market-research/software) ## Alternatives 1. [UserWay Accessibility Widget](https://www.capterra.ae/software/218549/userway) — 4.9/5 (328 reviews) 2. [Adobe XD](https://www.capterra.ae/software/168423/adobe-xd) — 4.5/5 (1087 reviews) 3. [Lyssna](https://www.capterra.ae/software/178766/usabilityhub) — 4.6/5 (86 reviews) 4. [Survicate](https://www.capterra.ae/software/132914/survicate) — 4.6/5 (99 reviews) 5. [Hotjar](https://www.capterra.ae/software/163516/hotjar) — 4.6/5 (539 reviews) ## Reviews ### "The Ultimate Solution for Data-Driven Research Teams\!" — 5.0/5 > **Daniel** | *14 October 2024* | Computer & Network Security | Recommendation rating: 10.0/10 > > **Pros**: I'm excited to share my experience with Dovetail\! This user research data repository is constantly evolving, and the enhancements—especially with the addition of AI—truly elevate the experience\! It’s clear that the team genuinely cares about making data manipulation easier with every update. > > **Cons**: For those storing research data in places like Figma the migration of old insights is slow and manual. > > Importing data from CSV files and video recordings is incredibly straightforward, making our workflow so much smoother. My team and I are absolutely loving our journey with Dovetail, and we can't wait to explore all the amazing features it has to offer\! ----- ### "The leading UXR qualitative analysis tool" — 5.0/5 > **Emi** | *30 October 2024* | Information Technology & Services | Recommendation rating: 9.0/10 > > **Pros**: The best part about Dovetail is how seamlessly I can curate and share user insights with stakeholders. No video editing, no downloading and uploading of video clips. I just pop the most interesting moments into my reports, into Slack (with integration support), into comments, and there they are. I'm using Dovetail for multiple hours every day. They provide a wide set of tools to look at your interview data (and now also surveys, NPS, tickets, etc), and synthesize it from a birds eye view. If you're trying to build a dynamic, ever growing repository, Magic Search is a gamechanger for finding what you need amidst the reams of data. It's largely stakeholder friendly and has definitely made some jaws drop when I've shown them how to use it. Finally, the Dovetail team itself is exceptionally responsive to feedback and has built a lovely community of research-minded folks. It's very clear that they're building based on what we're saying, and they take suggestions very seriously > > **Cons**: Pricing. Some of the features (workspace tag boards namely) that we leaned on in previous years on a Team plan (legacy) got locked behind their Business plan. It was a near 4x leap in costs to maintain parity with what we had before to maintain our existing repository structure. They've been developing many new AI-powered features that are recouping some of that value, but those are available on ALL paid plans, so it feels a bit hard to justify the shift (or at least it stung dearly as an existing customer). As a tool, Dovetail definitely has some learning curves. Stakeholders usually need significant hand-holding to learn how to leverage the tool, both as a viewer or a contributor. > > Dovetail streamlines working with qualitative data. It automates transcription. It now even has automatic meeting import. It suggests highlights. It has AI analysis tools. All of the raw data is flexible and can be arranged into interactive reports (insights) for quick building, and engaging content. This means I'm not spending time editing video clips, downloading and uploading things, or tabbing through all the interviews separately to find themes. I can look at the themes, tags, and interesting quotes from a birds eye view to catch patterns. I've built out a robust repository in Dovetail, and it's been a godsend for answering the question of "what do we know about X". Previous research is just a few clicks away instead of trying to remember what dusty archive it was stored in. Because I use a global taxonomy, I also can leverage that, filters, and magic search to get to some very nuanced questions. ----- ### "The Best for Product to Design" — 5.0/5 > **Zoey** | *17 October 2024* | E-Learning | Recommendation rating: 10.0/10 > > **Pros**: I have not seen another tool that can help with analysis and keep research organized, like Dovetail. As a UX Researcher and former Product Manager, this is one of my favorite tools. I can clearly see pain points, themes, and more, while clearly organizing my notes, transcripts, and calls with tags. It is easily accessible to design and product, and it saves tons of time in workflows. I would be incredibly at a loss without it. > > **Cons**: I wish initial onboarding had 2-3 calls to set up properly as it does affect adoption if your tags are not set up correctly. > > From customer support to the use of the tool, I would be incredibly sad if I could not use this tool. I have used a few tools, but nothing is like Dovetail. ----- ### "Enables beautiful reports, video clips, and roll-ups of information" — 4.0/5 > **Olivia** | *15 October 2024* | Commercial Real Estate Software | Recommendation rating: 8.0/10 > > **Pros**: Dovetail has well thought-out flexibility and functionality. I like that I can tag information and then see it together, and that they're always making intuitive updates to the functionality (for example, the Canvas format has come strides since it was first released). > > **Cons**: Taxonomizing and tagging the information is a challenge that Dovetail does not provide a lot of support for. They suggest leading workshops across teams, but at a company of 100k+ employees and low UX maturity, this is not realistic. I also get nervous about the focus they're putting on AI. I'm all for adopting new technology, but the AI features are annoying, unreliable, inaccurate, and now I can't easily search for simple information like in what Notes the word "bulk" appeared. It doesn't always make sense to semantic search for insights across products when I'm looking for very specific information. ----- ### "The best on the market, hands down" — 5.0/5 > **Maegan** | *14 October 2024* | Research | Recommendation rating: 10.0/10 > > **Pros**: - Best approach to building taxonomies - Listen to their customers - Address any problems quickly - Search and analysis capabilities are comprehensive > > **Cons**: - \* Previously \* their sentiment analysis was very bad, but they've since significantly improved and releasing much better AI supported tagging - \* Previously \* had basically no way to properly handle survey data, but I found good work arounds. They're releasing functionalities designed for surveys in Dovetail 3.0 which is super exciting\! It's best for smaller surveys, but I'm confident they're going to expand it over time to be even better. > > I’ve been using Dovetail for years; I first became a user when I acquired and implemented it at a Series C startup as their first and only UXR. I’m continually impressed with their dedication to iterating on its features and functionalities. I really appreciate their community channel where we can ask questions, give feedback, and make feature requests. Dovetail has done taxonomy right from the start, which is the most important aspect of a repository tool. The maturity of the analysis features has grown a ton in the last year alone, especially with their introduction of AI—even now expanding it to auto-tagging and tagging suggestions. For me, one of the most exciting things in the pipeline for Dovetail 3.0 is better support for survey data. It’s a good starting point, and I look forward to how they scale it to support large surveys. I was recently on a contract with a company that has extremely outdated tooling… it was painful to go from doing work that previously took me a few hours with Dovetail to then it takes me many days. Thankfully I still use Dovetail for my volunteer and side projects... but yea, I gained a new level of appreciation for Dovetail this year. It’s the best on the market and certainly worth the investment if you have the budget. ----- Page: 1 / 5\ Next: [Next page](https://www.capterra.ae/software/174077/dovetail?page=2) ## Links - [View on Capterra](https://www.capterra.ae/software/174077/dovetail) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data