--- description: Get detailed information about Brandfolder usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra United Arab Emirates. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Brandfolder Price, Reviews & Ratings - Capterra United Arab Emirates 2026 --- Breadcrumb: [Home](/) > [Digital Asset Management Software](/directory/30203/digital-asset-management/software) > [Brandfolder](/software/133103/brandfolder) # Brandfolder Canonical: https://www.capterra.ae/software/133103/brandfolder Page: 1 / 19\ Next: [Next page](https://www.capterra.ae/software/133103/brandfolder?page=2) > Brandfolder is a digital asset management platform that centralizes the storage, distribution, and analysis of digital assets. > > Verdict: Rated **4.7/5** by 445 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Brandfolder? Brandfolder is used by brand managers, CMOs, creatives, creative operations, marketers, agencies, financial services, food \& beverage, franchises, manufacturing, and sports businesses. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 445 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support Software | 4.7/5 | Based on overall reviews | | Value for Money | 4.5/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Smartsheet - **Location**: Denver, US - **Founded**: 2012 ## Commercial Context - **Pricing model**: Other - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Canada, United States ## Features - API - Access Controls/Permissions - Alerts/Notifications - Analytics - Archiving & Retention - Asset Categorization - Brand Guidelines - Brand Management Software - Change Management Software - Collaboration Tools - Commenting/Notes - Content Library - Content Management System (CMS) Software - Content Publishing Options - Customizable Branding - Customizable Templates - Digital Asset Management Software - Document Capture - Document Management Software - Document Storage - File Conversion - File Sharing Software - Full Text Search - Metadata Management Tools - Project Management Software - ROI Tracking - Reporting & Statistics - Reporting/Analytics - Search/Filter - Tagging - Task Progress Tracking - Template Management - Third-Party Integrations - Version Control - Workflow Management Software ## Integrations (41 total) - Adobe Illustrator - Adobe InDesign - Adobe Photoshop - Adobe Workfront - Box - CI HUB Connector - Canva - Ciloo - Contentful - Contentstack - Dropbox Business - Drupal - Figma - Gmail - Google Analytics 360 ... and 26 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - 24/7 (Live rep) - Chat ## Category - [Digital Asset Management Software](https://www.capterra.ae/directory/30203/digital-asset-management/software) ## Related Categories - [Digital Asset Management Software](https://www.capterra.ae/directory/30203/digital-asset-management/software) - [Brand Management Software](https://www.capterra.ae/directory/30531/brand-management/software) - [Digital Rights Management Software](https://www.capterra.ae/directory/31240/digital-rights-management/software) - [Content Marketing Software](https://www.capterra.ae/directory/30796/content-marketing/software) - [Enterprise Content Management Software](https://www.capterra.ae/directory/31079/enterprise-content-management/software) ## Alternatives 1. 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[Box](https://www.capterra.ae/software/148766/box) — 4.4/5 (5622 reviews) ## Reviews ### "Brandfolder offers an easy to use asset management system" — 5.0/5 > **Garofi** | *31 January 2025* | Retail | Recommendation rating: 10.0/10 > > **Pros**: Brandfolder offers a comprehensive set of features which makes asset management so easy. > > **Cons**: Brandfolder should offer a better management panel experience with an easier user interface. ----- ### "Great Team Tool" — 5.0/5 > **Verified Reviewer** | *26 January 2026* | Food Production | Recommendation rating: 10.0/10 > > **Pros**: I like the it is very secure and along with the team we can manage numerous documents and manage the company's assets > > **Cons**: The learning curve was a bit of a challenge but once you get the hang of it is quite a delight to use > > Overall I enjoy using this tool as it holds everyone who interacts with the file accountable for any changes ----- ### "Exploitative and Dishonest Practices – Be Cautious" — 1.0/5 > **Jenna** | *29 May 2025* | Marketing & Advertising | Recommendation rating: 0.0/10 > > **Pros**: No matter how great a program can be, my experience below has overridden absolutely everything. No business can outrun their practices. > > **Cons**: From their patterns, it seems as if they preferred to benefit themselves more than provide a good service. Please read my experience below to grasp what I didn't "like." > > Over the past year, I’ve reached out to Brandfolder/Smartsheet multiple times regarding serious financial hardship. I made small payments as a sign of good faith—with their approval—despite not using the service at all. I've been transparent and proactive in trying to resolve this, have emails and bank statements to support this, yet they’ve chosen to be unresponsive until it benefited them. Not only was I actively communicating, but their pattern of behavior shows a clear lack of integrity. For spans of time, my messages went unanswered—until very conveniently, after the cancellation window passed. Only then did they reply, conveniently locking me into another year of service and adding more charges to an already stressful situation. Despite approving my payments which I suggested to them myself, the most recently sent my account to a third-party collections agency, claiming I had ignored all prior payment communication, which is completely false. Their handling of this matter has been deeply disappointing and disingenuous. I came to them in good faith, received their approval to make partial payments, and still found myself blindsided by collections and inaccurate accusations. If necessary, I’m prepared to escalate this further, including involving a legal team and requesting a full audit of my contact attempts and their internal processes. I would strongly caution anyone considering doing business with them. This experience has felt more like a trap than a service. I would never recommend working with a company that operates like this. ----- ### "An amazing and feature rich DAM solution" — 5.0/5 > **Verified Reviewer** | *16 September 2024* | Nonprofit Organization Management | Recommendation rating: 10.0/10 > > **Pros**: I love the design and function of Brandfolder as a DAM. It makes it so easy to find assets through search, filtering, or even visually. The way that we can easily upload, sort, find, and share our assets makes our work faster and more efficient. > > **Cons**: I wish there were options for smaller companies and orgs. Alot of places need a great DAM solution but there are not options for small scale DAM options with less features and a lower price. > > We switched our DAM solution that felt very out of date, slow, and the design was basically a file manager in the cloud. No one was using it because it was so hard to use. Now we have thousands of assets in Brandfolder. We use the templating tool so much and we use share assets daily. ----- ### "Ease of use" — 5.0/5 > **Chiara** | *16 April 2025* | Health, Wellness & Fitness | Recommendation rating: 10.0/10 > > **Pros**: Works really well, easy to use and simple > > **Cons**: Maybe it's not super clear what the format of the picture is, or better it's not clear what the extension of the asset is. Sometimes i cannot understand at first weather it's a .tif or .jpg etc. ----- Page: 1 / 19\ Next: [Next page](https://www.capterra.ae/software/133103/brandfolder?page=2) ## Links - [View on Capterra](https://www.capterra.ae/software/133103/brandfolder) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data