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Lead Nurturing Software

Lead Nurturing software helps marketing and sales professionals to turn prospects into customers.

174 results
Generate hot leads and nurture them all the way to close with Pipedrive's state-of-the-art sales tool. Learn more about Pipedrive
Pipedrive is a smart sales tool that combines cutting-edge technology, inside sales knowledge and public resources to generate hot leads and nurture them all the way to close. Let our state-of-the-art features and powerful automtions help you engage with your prospects and prioritize your interactions with them, so that no lead goes cold on your watch. Try Pipedrive free for 14 days! No CC required! Learn more about Pipedrive

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Lusha is an all-in-one sales intelligence solution that helps you prospect at scale and speed up sales with less work. Learn more about Lusha
Tap into the power of Lusha’s Prospecting for the fastest and easiest lead generation. Instantly build contact lists and update your accounts and leads with bulk enrichment using custom rules, filters, and alerts. Lusha is the only ISO 27701-certified sales intelligence solution in the market today. Find verified emails and safe-to-call direct dials for decision-makers that match your ideal customer profile in seconds. Use Lusha’s Warm Outbound tools to find your ready-to-buyers faster. Learn more about Lusha

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Onpipeline is one of the best Sales CRM for small-medium businesses. Learn more about Onpipeline
Onpipeline offers many useful tools, providing you with numerous benefits. The immediate advantages of our system are that all customer details and history are conveniently stored in one place for both you and your team, The database can be tailored to accomodate specific fields that your industry or business requires, the sales process is kept under control and reports on the performance of each user/salesperson are available. Also, there is a comprehensive activity management to help organize. Learn more about Onpipeline

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Brevo, is the leading customer relationship management (CRM) suite.
Forge lasting customer relationships and accelerate growth with Brevo, the most approachable CRM suite. Build brilliant customer experiences across email, SMS, push, and more. Coalesce data sources for precise targeting and a single customer view. Automate, segment, and A/B test for campaigns tailored to your audience. Trusted by 500,000+ businesses worldwide, Brevo offers premium solutions and support to enhance clients’ marketing strategies and drive their ROI. Get in touch to learn more. Learn more about Brevo

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
The smarter way for small businesses to do great work Keap organizes your client information & daily work in one place, freeing you up
Grow your business with the all-in-one CRM, sales & marketing software for serious business owners. Our platform organizes your customer information and daily work in one place, freeing you up from repetitive tasks so you have more time to focus on growing your business. Learn more about Keap

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Bitrix24 is #1 free lead tracking and lead nurturing software used by 12 million companies. Cloud, mobile, open source.
Bitrix24 is #1 free lead tracking and lead nurturing software used by 12 million companies. Cloud, mobile, open source. Free email marketing, trigger emails, SMS marketing, Facebook and Google retargeting. Learn more about Bitrix24

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
100k+ ecommerce stores use Omnisend's all-in-one email marketing tool to easily nurture leads and access all relevant customer data.
Omnisend's complete marketing automation platform has everything to scale your online business. This includes a powerful CRM solution that automatically collects, analyzes, and leverages your customer data to create highly-personalized campaigns. Get the full picture of every customer journey and use ecommerce-designed tools to nurture leads and build loyalty. Combine email, SMS & Push for an immersive experience. Integrates easily in 1-click with Shopify, BigCommerce, WooCommerce, Wix & more. Learn more about Omnisend

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Powerful, easy to use marketing automation software that helps generate qualified leads and translate marketing spending into revenue.
Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to acquire, engage, nurture, expand and retain customers, throughout complex buying journeys. Marketo Engage facilitates alignment between marketing and sales team to drive revenue and growth for the organization, with efficiency at scale. Learn more about Marketo Engage

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
EngageBay is a simple, affordable all-in-one marketing, sales and service CRM software to acquire, engage, nurture, close leads.
EngageBay is a simple, affordable, all-in-one marketing and sales CRM software built for small businesses and startups to acquire, engage, nurture web visitors and convert them to happy customers. Acquire leads through lead generation forms and popups, engage web visitors through beautiful landing pages, nurture these leads through engaging emails and automate your marketing funnel through marketing automation - all from one easy to use platform. Learn more about EngageBay CRM

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Affordable, comprehensive, and easy-to-use solution to grow, engage, and convert your audience with powerful email and automation tools
GetResponse is the email marketing platform that empowers marketers, solopreneurs, coaches, and small business owners with comprehensive, affordable, and easy-to-use tools to grow, engage, and convert their audience. With over 25 years of expertise, GetResponse goes beyond email to provide powerful automation and list growth tools, making it the go-to solution for those who want to succeed in building their personal brand, sell products and services, nurture their audience, and build a community Learn more about GetResponse

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
The easy to use CRM with optional marketing tool that lets you nuture your leads through your pipeline and prioritize the best ones.
The Really Simple Systems CRM automation tool helps you nurture your leads and progress them through your sales pipeline without you lifting a finger! You can set rules to move contacts through your campaigns and score them according to their engagement or fit with your product, letting you prioritize your best leads and work smarter. Designed for small and mid-sized businesses B2B, our CRM is super-easy to set up and simple to use - and or customer service is exceptional! Learn more about Really Simple Systems CRM

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Advanced email marketing for SMB and mid-market businesses, backed by 24/7 support and 20+ years of deliverability experience.
Campaigner delivers all the basic and advanced email marketing features you need to grow your business without added expense of a marketing suite. From basic and advanced workflow automations and segmentation capabilities to SMS, Campaigner makes it easy to build and execute on high-performing campaigns. Learn more about Campaigner

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
All-in-one LinkedIn software that allows users to create automated sales funnels on LinkedIn and improve sales prospecting.
Willing to send a connection request on LinkedIn, shoot a thank you message after the request is accepted, then send a sales message and continue with follow-ups? Then Octopus CRM is the right tool for you, which allows to: - send connection requests in bulk - mass message connections - auto endorse skills - auto view profiles - build a sales funnel on LinkedIn. - and view analytics page that shows LinkedIn daily performance, campaign conversion rates, and more. Learn more about Octopus CRM

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Act-On is a marketing automation tool that maximizes lead generation and lead management. We spark better inbound & outbound marketing.
Convert visitors into customers, cultivate engagement, and drive more sales & revenue with Act-On's marketing automation and lead nurturing platform. Send the right message in the right channel at the right time with our range of simple-to-build and easy-to-deploy messaging solutions. Nurture your prospects by building automated programs that create more compelling buyer journeys with informative, holistic messaging that strikes the right tone at the right cadence. Learn more about Act-On

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Popl is the #1 digital business card platform for enterprise. Create, distribute, and manage digital business cards at scale.
Popl is the #1 digital business card platform for teams. Our platform is used by companies of all sizes to create, distribute, and manage digital business cards, creating brand consistency across your organization. Popl integrates with 4,000+ apps, allowing admins to export leads to CRM, sync team members from HR platforms, automate data entry, create marketing flows, and more. Contact us for a free demo to learn more. Learn more about Popl

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Once you've captured a lead, Kartra will help you manage them with it's built-in lead nurturing system.
Kartra, the all-in-one business platform, helps you capture, nurture, and manage your leads to grow your online business. Because Kartra is an all-in-one platform, it logs every single step your leads take, and composes a meticulous timeline with their actions. You can then apply custom labels, automations, and lists to your leads to better categorize them into sub-groups, and even assign a score based on their actions. Learn more about Kartra

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Close is the all-in-one sales engagement CRM designed to help startups and small businesses turn leads into revenue.
Close is the sales CRM designed to help SMBs and startups turn leads into revenue. If you're a tech-enabled team who needs to scale without overpaying for enterprise software, you've found the right sales tool. Close lets you email, call, and text your leads from one inbox, all without add-ons. Packed with productivity tools like task reminders, predictive dialer, VoIP, cold email automation, and sales enablement tools, you'll reach more leads, follow up more often and grow revenue fast. Learn more about Close

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Lead Nurturing Software with marketing automation, sales tracking & segmenting, complete analytics, and advanced reports.
LeadSquared’s Lead Nurturing Software provides well-timed content on the right channels. Reduce response time and enhance prospect experience by nurturing relationships from lead capture to closure via emails, calls, and text. Stay ahead of your competition via personalized responses + complete analytics. Design prospect journey workflows, automate communication across channels, and notify sales teams accordingly – all at once. Built for tracking, segmenting, and reporting. Learn more about LeadSquared

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Terminus transforms your go-to-market approach, orchestrating accountability & focus across Marketing, Sales and Customer Success.
Terminus, leader of the account-based movement, helps Marketing, Sales, and Customer Success work better together to drive a winning go-to-market strategy and exceptional customer experiences. Terminus offers the best data, channels, and analytics all in one platform to power high-performing go-to-market teams. We’re proud to be helping over 1,000 customers on this mission. We have been named a G2 Leader for 12 consecutive quarters. Learn more about Terminus

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Simple and effective email marketing for everyone
Intuitive email marketing platform for every kind of business (from freelancers and SMBs to enterprises and institutions). With features such as an easy-to-use, responsive drag & drop editor, more than 800 free email templates, and many other features such as SMS campaigns, landing pages and survey editorhas everything needed to create a 360º communication strategy and easily manage different channels from a single platform. Moreover, the support team is available by live chat, email, or phone. Learn more about Acumbamail

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Purpose-Built to Grow Your Enrollments
A defacto choice for educational organizations looking to grow their enrollments, we at Meritto (Formerly NoPaperForms) make Sales, Marketing, Admission, Finance, and Operation teams more productive with our powerful yet easy-to-use solutions. While each of our purpose-built products whether Enrollment Cloud, Education CRM, Application Platform, Education Chatbot, or Payment Cloud is powerful on its own, the real impact is when you enroll as one. Learn more about Meritto (Formerly NoPaperForms)

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Salesflare is an intelligent CRM & lead nurturing platform for small and medium sized B2B businesses, who sell more with less work.
Salesflare is an intelligent CRM & lead nurturing platform for small and medium sized B2B businesses, who want to sell more with less work. Salesflare sends automated email drip sequences, so you can nurture your leads in a personal way at scale. It also automatically fills out your address book and keeps track of all interactions with the people you're in contact with. And it neatly reminds you of who to follow up with. You just write the emails, make the calls, and have the coffee. Learn more about Salesflare

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Using LinkedIn to generate leads for your business? Automate your LinkedIn outreach with Dripify today: https://dripify.io/
Dripify.io - is the most advanced LinkedIn automation & lead generation tool on the market that allows to: Create LinkedIn prospecting campaigns by selecting desired automated LinkedIn actions, delays, and conditions Onboard team members and do LinkedIn prospecting together Access advanced analytics with crucial metrics, conversion rates, and team stats Respond to leads quickly and easily via your smart inbox feature available in Dripify Export leads into CSV and much more! Learn more about Dripify

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Dealfront (formerly Echobot & Leadfeeder) helps B2B companies uncover anonymous website visitors and turn them into quality sales leads
With Dealfront, (formerly Echobot & Leadfeeder), you can uncover the companies who are visiting your website, see which pages they are visiting and from what sources, and manage new leads by sending them to your CRM and the right team members. The solution helps you approach leads with the right angle so that you can close more sales. Learn more about Dealfront

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
MailUp is a simple and scalable solution to create, automate and customize Email, SMS Messaging Apps marketing campaigns.
MailUp is a simple and scalable solution to create, automate and customize Email, SMS, and Messaging Apps marketing campaigns. Trusted by 10,000+ customers worldwide, it offers advanced automation features and best-of-breed technology for your marketing strategies. A complete solution for multichannel marketing needs: newsletters, transactional emails, subscription forms, landing pages, promotions, SMS, Messaging Apps (Facebook Messenger and Telegram), and much more! Learn more about MailUp

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Intuitive solutions earning powerful results to help commercial service businesses dominate their competition.
Wingmate engages your field staff, on the go, to generate new sales, improve service & communicate in real-time. Our solution is comprised of a Mobile App for your staff on the move to capture/report intel and send it back to your team at the office. Our Simple CRM - management dashboard (Web-based CRM) enables two-way communication & tracking between both your sales staff and team in the field. Learn more about Wingmate

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
ActiveDEMAND enables agencies to scale their marketing efforts through account management, campaign recipes, and attribution reporting.
ActiveDEMAND is a complete all-in-one marketing infrastructure for established agencies looking to profitably scale their operations. The fully white-labeled marketing automation system includes email marketing, workflow automation, call tracking, forms, landing pages, social posting, data attribution, funnel building with real-time data, revenue tracking and reporting. Plus agency features like account managmennt, share assets across sub-accounts and more. Learn more about ActiveDEMAND

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Wisepops is an on-site marketing platform used to grow your email list and boost sales.
Wisepops is an on-site marketing platform used to grow your email list and boost sales. It allows you to display a message to any segment of your visitors using popups, sign-up bars, exit-intent popups, and on-site messaging without any dev needed. Learn more about Wisepops

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
FreeAgent is a fully-featured CRM that helps your team get more done with a powerful, easy-to-use sales platform your team will love.
FreeAgent CRM is a fully-featured CRM that helps your team get organized, gain visibility into day-to-day work, and get more done with a powerful, easy-to-use sales platform your sales team will actually love. Work smarter and faster with instant visibility, empowering sales teams to do more with less. Speed up cycle times, close more deals, save time, improve business processes, and ensure nothing falls through the cracks by having all your tools in one happy place. Learn more about FreeAgent CRM

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
All-In-One Automation Tool with Sourcing, Outreach, Data Enrichment, auto-Updates, ATS/CRM, custom pipelines, smart inbox, and ChatGPT.
Jobin.cloud is an all-in-one automation tool for finding and engaging with people. Import profiles in bulk, filter and manage them in auto-updating repositories, and easily select the best ones to contact with personalized fields via email or LinkedIn. With ChatGPT's help, you can reach out to them in bulk, assign them to jobs and pipelines, and track all conversations with timelines, tags, and notes. Expand your network with unlimited LinkedIn connection requests and create your ultimate asset. Learn more about Jobin.cloud

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
MarbleFlows is a no-code funnel builder for lead generation and conversion.
MarbleFlows is a no-code funnel builder. Create interactive funnels for lead generation and conversion, user onboarding and A/B testing. Address each user personally with embedded flows in your style and branding. Learn more about MarbleFlows

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
SugarCRM - The World’s Most Loved CRM Platform​
Salesfusion is the all-you-need marketing automation solution built to work for your lead nurturing needs. Our curated toolset transforms prospects into customers by engaging them throughout the buyer journey. Nurture leads for Sales with real-time CRM syncs, unlimited emails and automations, and advanced segments and scoring. We focus on what matters most to marketers: streamlining campaign creation, understanding engagement, improving conversion, and driving more revenue. Learn more about Sugar Market

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
800response offers ad response tools including vanity 800 numbers, tollfree and local tracking numbers, & call metrics for attribution.
Growing your business doesn¿t stop with lead generation. Our lead analytics tools give you detailed reports on every caller to more efficiently qualify leads and refine your advertising campaigns to reach a larger segment of your target audience and nurture prospects through the funnel. That¿s why we have developed proprietary applications to integrate caller data, customer profile data points, and call recordings with most Customer Relationship Management (CRM) systems. Learn more about 800response

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
A Economical & Fully- Featured platform with CRM, ERP, HCM, Project Management and Accounting solution with built-in integrations.
OneHash is the world’s most affordable all in one software. Supercharge your sales with the CRM and ERP tool. Get pipeline view, calling, lead management, email automation and much more, all under one tool, and also offer on- premise version for enterprise customers Functions: 1. Customer Relationship Manager 2. Human Resource & Payroll 3. Agile Manufacturing 4. Sales & Purchase 5. Asset Management 6. Help desk 7. Project Management 8. Smart Accounting Software Learn more about OneHash

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
All-in-one VOIP phone system with sales automation. Includes lead management, texting, and campaign dialing.
All-in-one VOIP phone system with sales automation. Includes lead management, texting, and campaign dialing. Automates follow-up calls, texts, and emails in one interface. Virtual Office, mobile apps for Iphone and Android, call recording tracking. Learn more about DYL

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Upnify CRM, designed by sales Professionals, is the sales management system that will help you to increase your company's revenue.
Upnify is a CRM designed by business leaders for the international market. Upnify provides you with the opportunity to follow up on each of your leads, generating more opportunities that can translate into new sales for your company. Upnify's tools simplify the activities that impact the executive's work, saving time and increasing effectiveness. Enhance your management skills with Upnify, standardizing the phases of your commercial process and make a successful impression on your prospects. Learn more about Upnify CRM

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
We're a lead conversion platform that turns your new leads into appointments through AI-Driven and Human-Powered conversations.
Verse.ai is a software as a service platform that contacts and converts leads with an innovative mix of SMS-first technology and human touch, 24 hours a day, 365 days a year. Top sales teams across the country are using this platform as the engine to power their lead qualification process - sparking more conversations, driving more appointments, and wasting less money. Learn more about Verse.ai

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Salesflow is a LinkedIn Automation tool for Sales Teams, Agencies and Growing startups. A fast & cost-efficient way to generate leads!
Salesflow is a LinkedIn automation tool that fast-tracks lead generation & outbound sales. An affordable platform to generate leads and manage your entire lead generation in one place. Salesflow helps users to consistently & predictably generate results month in, month out. Making it faster, easier and more effective to book meetings with decision-makers.​ We power over 6,000+ users & 300+ agency partners in generating over 500K+ in new leads & opportunities! Learn more about Salesflow

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Safe and easy LinkedIn automation tool: automate LinkedIn connections and messages. LinkedIn lead generation, prospecting & sales.
Chrome extension to automate LinkedIn connections and messages. Choose your target audience using standard LinkedIn search / Sales Navigator / CSV file. The tool will automatically scrape their LinkedIn profiles and send them personalized connection requests and message sequences. Supports 1st, 2nd & 3rd degree connections, extracts emails from LinkedIn. The best LinkedIn prospecting tool. Perfect for LinkedIn lead generation and sales. Safe and easy LinkedIn automation. More: InTouchTool.com Learn more about InTouch Tool

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
CRM software for health and fitness clubs.
Our industry leading CRM provides sales and marketing solutions built exclusively for the health & fitness industry. From lead generation to member engagement, our products/services are designed to streamline workflows, improve staff productivity and promote revenue driving decisions. Learn more about InTouch

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
With Marketing Automation, you can set up powerful flows to make your marketing efforts more efficient and increase leads convertion.
Automate your customer journey with personalised emails and SMS and accelerate your conversions by creating dynamic scenarios. With a few clicks and a highly intuitive interface, you can schedule actions based on the fields in your database or your users’ behaviour to communicate with them via email or SMS. With the multi-option feature of Marketing Automation, MDirector validates the criteria and ensures your contacts follow the path you’ve set out. Learn more about MDirector

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Unified email, SMS, andn reviews for eCommerce
Sendlane’s unified email, SMS, and reviews marketing solution empowers eCommerce brands to consolidate their tech stack and leverage deep-data customer insights to generate more revenue, increase retention, and deliver exceptional customer experiences on autopilot. Learn more about Sendlane

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Lead Liaison offers an unparalleled level of website visitor tracking with a unique set of solutions to convert and identify visitors.
Lead Liaison identifies leads and can pinpoint when prospects, customers, and partners are thinking about your brand. Our visitor tracking tool, ProspectVision, gives your business important sales insight that helps determine what prospects care about so you can tailor your communication. Alerts can be sent to your sales team when a Prospect visits a key page, and daily reports can be delivered to your inbox. Get more out of marketing by tracking the effectiveness of your outbound efforts! Learn more about Lead Liaison

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Marketing Automation + AI to boost your sales by harnessing big data and hyper-personalizing the customer journey, in real time.
Connectif harnesses big data to understand and predict your customer's intentions in real time, and allows you to react automatically using AI. As a result, your clients will enjoy hyper-personalized shopping experiences that increase sales. Optimize your marketing strategy integrating all tools in an all-in-one omnichannel platform: email, landing pages, forms, surveys, A/B/X tests, SMS, push notifications and dynamic web content (pop-ups, inlines, slide-ins, and full screen). Learn more about Connectif

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
LaGrowthMachine is the first multi-channel prospecting platform to engage conversations on LinkedIn, Email and Twitter.
LaGrowthMachine is the first multi-channel prospecting platform to engage conversations on LinkedIn, Email and Twitter. With LaGrowthMachine, you can easily: 1. Import your leads from LinkedIn 2. Enrich them to find their contact info incl. email, phones... 3. Build your multi-channel prospecting sequences 4 Sync all your interaction with them directly on your CRM (HubSpot, Pipedrive, Zapier) Your time is precious, don't spend it configuring tons of tools. Try LaGrowthMachine now! Learn more about LaGrowthMachine

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Acobot is an artificially intelligent chatbot that uses machine learning to engage with your customers automatically.
Building artificial intelligent chatbots for the everyday online retailer. Acobot is one of the leading artificial intelligence chatbot providers for e-commerce and online retailers. Powered by advanced machine learning technology, Acobot learns from your website and engages with users autonomously. No coding needed, Acobot is supported by leading e-commerce builders such as Shopify, WooCommerce, and others. Learn more about Acobot

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Two-way text, email, and phone with automation for home improvement.
Hatch is a messaging platform that connects home improvement contractors with their leads over text, email, and phone. From one collaborative workspace, sales teams can instantly message new leads, nurture them pre-sale to post-sale, and then rehash the leads that don't buy. Learn more about Hatch

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Cloud-based lead nurturing tool that helps businesses manage LinkedIn outreach via prospect sequencing, targeting, A/B testing & more.
Expandi is a Cloud-based LinkedIn automation tool that allows users to outreach leads using an omni-channel approach, prospect sequencing, targeting, A/B testing & more. With Expandi, you don’t have to be a LinkedIn expert to get results and supercharge your LinkedIn outreach game Contact your prospects on LinkedIn and by Email via smart automated sequences. Launch your first campaign in 15 minutes and see results in 24 hours. Learn more about Expandi

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Cloud-based sales enablement solution that helps businesses identify leads, engage contacts, organize campaigns, and measure results.
RollWorks, a division of NextRoll, offers ambitious B2B companies an account-based platform to align their marketing and sales teams and confidently grow revenue. Powered by proprietary data and machine learning, RollWorks solutions address the needs of organizations large and small - from those with best-in-class ABM programs to those just beginning their exploration. Learn more about RollWorks

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software
Chatfuel is the leading chatbot platform for Messenger. Increase sales, personalize marketing and automate support, all with Chatfuel.
Chatfuel is the leading chatbot platform for Messenger. You can increase sales, personalize marketing and automate support, all with Chatfuel. Build your bot now, no coding required. Learn more about Chatfuel

Features

  • Campaign Management Software
  • Lead Qualification
  • Drip Campaigns
  • Lead Notifications
  • Personalization and Behavioral Targeting Software
  • AB Testing Software

Lead Nurturing Software Buyers Guide

What is lead nurturing software?

Lead nurturing software is a subset of lead management software that has many similar features and functionalities. However, lead nurturing software is designed specifically for building a relationship with the lead through every stage of the sales funnel.

The software allows sales and marketing professionals to set up a series of trigger-based communication modes via email, SMS, social media, or call reminders throughout the buyer’s journey. The tool also helps them score and filter leads as well as access a lead’s response to the organization’s sales and marketing campaigns.

The benefits of lead nurturing software

Lead nurturing software helps you monitor leads through the sales process, cultivate their interest in your brand, and ensure that no prospective customer is lost. Here’s a list of the benefits you can gain from using this software: 

  • Deliver a high-quality brand experience: The solution ensures that each lead receives a consistent, high-quality experience when they interact with your business. It helps you enhance your brand-building efforts and develop a relationship with the leads so that when they are ready to make a purchase, your business is one of their top choices.
  • Automate time-consuming tasks: Lead nurturing software automates tasks such as sending follow-up marketing and sales emails, scheduling appointments, and responding to social media messages. This eliminates numerous time-consuming, recurring tasks from your teams’ daily activities, saving valuable time and resources. 
  • Score and filter leads: The software makes it easier for you to track and monitor each lead’s progress through the sales process. You can score leads based on various parameters and then filter the leads as per their responses. This helps you manage the vast pool of leads and focus on the ones who are truly ready to convert. 
  • Assess the effectiveness of your campaigns: The solution offers actionable insights into how your leads respond to your marketing and sales campaigns. Leverage this information to assess the effectiveness of your campaigns, do A/B testing, and reorganize your outreach.

Typical features of lead nurturing software

  • Campaign management: Plan and execute a series of campaigns to target your leads and track each communication channel to test the success of the campaign. 
  • Lead segmentation: Organize leads into different groups as per the predefined characteristics; allow them to be automatically moved from one group to another if their characteristics change.
  • Drip campaigns: Create email campaigns that target leads in each stage of the sales funnel, and automatically move leads between the different stages based on their responses. 
  • Personalization: Tweak your communication based on each lead’s characteristics, preferences, and interactions with the business; automatically incorporate a lead’s personal details, such as their name, into the communication. 
  • Lead engagement: Keep leads engaged with promotional, targeted content delivered via multiple communication channels.

Considerations when buying lead nurturing software

  • Give due consideration to alternative options: While some solutions offer specialized lead nurturing, various sales automation, marketing automation, and customer relationship management solutions help you achieve the same goals. Before you choose a solution, explore each alternative and decide whether you want a core lead nurturing software or you prefer to add this functionality to any of your existing systems. 
  • Ensure that the solution includes all the features you want: Some lower-tier solutions and plans offer limited functionality. To make the right choice for your business, list all your requirements and match these to the features in different plans and solutions.
  • Review usability and interface: The jargon used by some lead nurturing software can be complicated for buyers. So could the user interface. Before purchasing a solution, opt for a trial. Review the solution’s usability and interface to ensure that your team can adapt to it and doesn’t face any issues. 
  • Check for social media integration: Even though most lead nurturing solutions support integration of social media platforms, there are some that offer only email capabilities. Therefore, ensure that a solution supports integration with your social media pages and preferred ad platforms.
  • Analytics to power lead nurturing: Lead nurturing software providers have begun exploring multiple uses of analytics to measure the effectiveness of their outreach. This helps users get granular insights into the target audience’s interaction with the business and improve conversion rates. As analytics remains critical for lead management , vendors’ applications of analytics is expected to evolve further.
  • AI to augment lead scoring: Some solutions offer artificial intelligence (AI) to use an algorithm-based approach in lead scoring. This is known as predictive lead scoring and helps users predict when a lead is going to make a purchase. While some lead scoring models depend on the expertise of your sales and marketing teams, predictive lead scoring functionality does the research and calculations automatically.