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WebEngage is a customer data platform & marketing automation suite that makes user engagement & retention simplified.
Learn more about WebEngage
WebEngage is a customer data platform & marketing automation suite that makes user engagement & retention simplified and highly effective for consumer tech enterprises & SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across 10 communication channels.
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
#1 free CRM and email marketing platform with over 12 million sales teams worldwide. Email automation, trigger emails, more.
Learn more about Bitrix24
There are several things that make Bitrix24 quite different from other free email marketing services. First, it's customer relationship management software, and this enables you to create any number of static or dynamic segments and craft a unique email campaign for each group of customers or prospects. And if you are thinking about trigger-based emails and email marketing automation, yep, Bitrix24.
Learn more about Bitrix24
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
EngageBay allows you to Grow your business with powerful email marketing functionalities to increase open rates and boost conversions.
Learn more about EngageBay CRM
EngageBay allows you to grow your business with powerful email marketing. Choose from several ready-made email template or create your own from a wide array of templates to suit your business needs. Use our simple drag and drop interface to create amazing templates. Segment and target your subscriber lists. Personalize every part of the email and send them in a click. Design beautiful email templates with rich text formatting. Track and optimize your campaigns, analyze your results
Learn more about EngageBay CRM
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
ZeroBounce is a 99% accurate email verification, scoring and deliverability platform helping businesses improve their inbox placement.
Learn more about ZeroBounce
ZeroBounce is an email verification, scoring and deliverability platform helping businesses improve their inbox placement.
The service detects email typos, nonexistent and abusive email accounts, spam traps and other risky email addresses.
ZeroBounce also provides an email scoring service and a suite of deliverability tools to further enhance email inbox placement.
The company operates a military-grade security infrastructure, ensuring customer data is protected at the highest levels.
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Easy-to-use, affordable email marketing tool for businesses and individual creators wanting to grow and engage an audience.
Learn more about EmailOctopus
EmailOctopus is the low-cost email marketing platform providing the essential features businesses and individual creators need to grow their mailing list and engage their audience. The easy-to-use email editor makes it possible to build both HTML-rich and simple plain text emails. While the automation and segmentation tools enable users to set up time-based autoresponders and drip campaigns, and deliver tailored messages to specific groups of subscribers.
Learn more about EmailOctopus
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Stripo.email — all-in-one email design platform with over 780 000 users worldwide.Stripo allows marketers and designers to build email.
Learn more about Stripo.email
Stripo is an all-in-one email design platform with over 780 000 users worldwide.
Build emails of any complexity really fast and push them with just 1 click. Stripo is integrated with 70 ESPs/CRMs, including Mailchimp, HubSpot, Salesforce, Campaign Monitor, Braze, SendGrid, eSputnik, Outlook, Gmail, etc.
1350+ ready-to-use templates, modular email design, Email Translate Service. A number of embedded micro-tools give everything you need for emails.Stripo enables embeddable solution aka plugin
Learn more about Stripo.email
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
All-In-One Automation Tool with Sourcing, Outreach, data enrichment ATS / CRM, database management, and synchronization capabilities.
Learn more about Jobin.cloud
Jobin.cloud is an All-In-One Automation tool to Find and Engage with People. It has an integrated emailing system to easily launch bulk emails, with personalized fields, an automated email finder, brandable signatures, custom email speed throttling, toggleable anti-spam settings, an integrated unsubscribe feature and can be setup with any number of different addresses.
Contacts can be assigned to workflows, lists, pipelines and you can track all your conversations with timelines, tags and notes.
Learn more about Jobin.cloud
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Mailchimp is the #1 email marketing and automations brand that recommends ways to get more opens, clicks, and sales.
Mailchimp is the #1 Email Marketing and Automations brand for growing businesses. We empower businesses around the world to launch, build, and grow their businesses with world-class marketing technology, award-winning customer support, inspiring content & our data-driven recommendations
Over 12 Million businesses including TEDTalks, Shutterstock, Boston Market, Nikon India trust Mailchimp to turn their emails into revenue, grow their audience, & create effective multichannel marketing campaigns
Learn more about Mailchimp
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Gmail is a cloud-based solution that enables businesses to send, receive, organize, and schedule emails across multiple user accounts.
Gmail is a cloud-based solution that enables businesses and teams to send, receive, organize, and schedule emails across multiple user accounts. Gmail provides suggested actions such as Smart Reply, Smart Compose, grammar suggestions, and more. This solution can also help protect users from online threats by flagging spam, phishing, and malware.
Learn more about Gmail
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Over 100,000 customers in more than 120 countries use HubSpot's award-winning software to attract, engage and delight their customers.
HubSpot email marketing software makes it easy to start running personalized email marketing campaigns. The intuitive interface makes list and content creation simple, so you're always sending the most relevant information. You can also monitor your email marketing with baked-in analytics, so you can improve your open and click-through rates. Sign up for free, and start running email campaigns that convert and nurture leads, close customers, and contribute to the growth of your business.
Learn more about HubSpot Marketing Hub
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Campaigns by Pipedrive is a powerful email marketing tool to help you win prospects’ attention with beautiful, customizable layouts.
Campaigns by Pipedrive is a powerful email marketing tool that helps you win your prospects’ attention with beautiful, customizable layouts and then keep it with tracking, analytics and filtering features.
Campaigns is as intuitive as Pipedrive’s CRM solution. Simply use its drag-and-drop elements to create your layout or choose one of its conversion-optimized email templates. Then, enter your email and use data in Pipedrive to segment your recipients and start sending.
Learn more about Pipedrive
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Squarespace is the all-in-one platform to build a beautiful website, online store, or portfolio.
Squarespace is the all-in-one platform to build a beautiful online presence. Look like an expert right from the start with award-winning templates for your website, online store, or portfolio. Customize the design to fit your personal style and professional needs. Get found in search by more people with powerful SEO tools. Learn where your website traffic is coming from, what your visitors are looking for, and how they're interacting with your content or products with in-depth Analytics tools.
Learn more about Squarespace
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
We deliver the tools to simplify and amplify digital marketing and drive results for your business.
Constant Contact delivers for small businesses and nonprofits with powerful tools that simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience with advanced AI and Automation tools, we deliver the performance and guidance to build strong connections and generate powerful results. For more information, visit www.constantcontact.com.
Learn more about Constant Contact
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Wrike is a work management platform with custom request forms, templates, and Gantt charts ¿ use them to boost your email marketing.
Wrike is a project management platform used by more than 20,000 companies worldwide. Kickstart your email marketing campaigns with a customized request form to outline tasks for your team. Build your project with ready-made templates that you can tailor for your needs. Create a project timeline with task dependencies and important milestones using a flexible Gantt chart. Record your results and highlight data with detailed reports, graphs, charts, and more. Simplify email marketing with Wrike.
Learn more about Wrike
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
130k+ customers use ActiveCampaign for personalized email marketing, giving their contacts exactly what they want, when they want it.
ActiveCampaign helps any business connect and engage with their contacts through powerful, easy-to-use email marketing and contact management. Build newsletters, send triggered campaigns, and create personalized messages targeted to each contact's interests so they get exactly what they want, when they want it. The campaign builder and full template library lets you design beautiful emails with just a few clicks, getting the right emails to the right people. Pricing starts at just $9/month.
Learn more about ActiveCampaign
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Nimble is the simple, smart CRM for Office 365 & G Suite that works for you -- everywhere you work.
Nimble is the simple, smart CRM for Office 365 & G Suite that works for you by automatically combining your contacts, communication histories, email inboxes, and calendar appointments with over 250+ SaaS business app contacts and social media connections (including Linkedin, Twitter, Facebook) into one unified team relationship manager.
Learn more about Nimble
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Airtable is the database that anyone can use with a beautiful spreadsheet interface.
Airtable is the relational database for the rest of us. With a spreadsheet-like interface that anyone can use, realtime collaboration, and rich features like file attachments and reporting, Airtable is the friendliest modern database.
Learn more about Airtable
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Get all the email marketing tools you need to grow your business—at an unbeatable price.
Send better emails with Brevo’s all-in-1 marketing platform. We empower businesses to run smart campaigns and build strong customer relationships. Design beautiful emails with our Drag & Drop editor and 40+ email templates. Run campaigns with A/B testing, advanced segmentation, and automation tools. Brevo is trusted by over 500,000 active users worldwide. Try for free and discover what Brevo can do for you!
Learn more about Brevo
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Advanced email marketing tools that are easy to use so you can grow your business using newsletters, websites and more.
Grow your business with MailerLite’s fast and scalable email marketing platform.
Create professional newsletters, landing pages and websites using our drag & drop builders or with pre-designed templates. And manage campaigns on-the-go in the iOS app.
Attract subscribers and nurture relationships with advanced features like pop-ups, multi-trigger automations, embedded surveys, Facebook custom audiences and auto resend campaigns. Measure performance with detailed reporting inside your dashboard.
Learn more about MailerLite
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Improve Your Email Marketing With Keap
Let our software make your email marketing easier and more effective than ever.
Grow your business with the all-in-one CRM, sales & marketing software for serious business owners. Our platform organizes your customer information and daily work in one place, freeing you up from repetitive tasks so you have more time to focus on growing your business.
Learn more about Keap
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
#1 Marketing Platform for Email Marketing.
Email Marketing 360 - Everyone checks their email. In fact, most of us check our email multiple times per day! Therefore, it's key to have a well thought out email marketing campaign. Email Marketing 360 makes designing and creating email campaigns easy. You can even create automated journeys where specific emails are sent to specific people at specific times. No question, email needs to be part of your overall marketing strategy. Get started today.
Learn more about Marketing 360
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Compose your message just like any other Gmail message, but with the power of a full-force email marketing tool.
Use Gmail to send mail merge campaigns with automatic follow-up emails.
Connect to Google Sheets.
Personalize. Schedule. Track opens and clicks.
Create email lists based on search results.
Send emails as replies to the last thread with each person.
Set automatic follow-up emails to be sent sequentially until you get a reply.
Learn more about GMass
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Intercom is an AI powered, automation-first, customer service platform that enables businesses to deliver fast support at scale.
Intercom is the only complete Customer Service solution that provides a seamless customer experience across automation and human support, delivering increased customer satisfaction while reducing costs. We're building a future where most customer conversations are successfully resolved without needing human support, freeing up the team to work on higher value customer conversations.
Learn more about Intercom
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Send unlimited emails to 2,000 contacts for free — forever.
Systeme.io (pronounced "system dot I-O") is an all-in-one online marketing platform that makes it easy to launch, grow, and scale your online business.
Build sales funnels, send automated emails, create and manage online courses, run affiliate programs, set up a website, and automate almost every aspect of your business with systeme.io.
Systeme.io is a swiss army knife for entrepreneurs.
When we say “all-in-one”, we really mean it.
Learn more about Systeme.io
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
100k+ Shopify, WooCommerce, and Wix ecommerce stores trust us for our easy newsletters, email marketing, SMS and lead capturing.
Trusted by 100,000+ businesses worldwide, Omnisend is an all-in-one email marketing automation platform built to help ecommerce brands land more sales. Convert visitors into customers, create personalized emails in minutes, and automate your email marketing. Get answers from Omnisend’s award-winning 24/7 support team in under 5 minutes and keep your sales flowing smoothly. Omnisend works with all ecommerce platforms including Shopify, BigCommerce, Woocommerce, Wix & more.
Learn more about Omnisend
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Powerful, easy to use marketing automation software that helps generate qualified leads and translate marketing spending into revenue.
Adobe Marketo Engage does more than just help you create engaging, responsive emails. It intelligently builds and updates customer segments in real time based on their behaviors on other channels, then dynamically sends personalized communications to maximize engagement. Real-time performance metrics allow you to optimize mid-program to increase conversions. Liven up the inbox with impactful email campaigns that are personalized based on your customer’s real-time behavior.
Learn more about Marketo Engage
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Twilio SendGrid is the leading cloud-based email delivery platform, trusted by over 80,000 of the world's fastest-growing brands.
Twilio SendGrid is a leader in customer communications. Our trusted, cloud-based email delivery platform helps marketers and developers send with confidence. We are trusted by over 80,000 global customers, big and small, to drive engagement and growth through their email program.
In addition to our award-winning API, Twilio SendGrid's Marketing Campaigns offers powerful, one-to-many sending, straightforward segmentation, flexible and frustration-free campaign editing and actionable analytics.
Learn more about SendGrid
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Pardot's lead management features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting.
Pardot empowers marketing and sales teams to work together to engage buyers, close deals, and grow relationships. Pardot's lead management features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and track marketing ROI. Users can track all prospects on a site, qualify sales leads, and utilize social selling.
Learn more about Salesforce Marketing Cloud Account Engagement
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Email marketing platform with additional channels: SMS, web push, Facebook and WhatsApp chatbots. Free plan includes 15,000 emails.
SendPulse is an email marketing platform with additional channels: SMS, web push notifications, Facebook and WhatsApp chatbots. Create mobile-friendly emails with an easy to use drag-and-drop editor. You can send marketing campaigns, trigger-based emails or set up autoresponders. SendPulse offers unlimited email sends with every plan, 24/7 live support, great deliverability and detailed reports. Free plan includes 15,000 emails every month and premium plan pricing starts at just $9.85/month.
Learn more about SendPulse
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Cloud-based email search solution that helps businesses find emails on company websites, verify domains, compose follow-ups, and more.
Hunter is a cloud-based solution that helps businesses find and verify professional email addresses from domains, companies or a specific professional on the web, and much more. Hunter crawls the web and indexes publicly available professional email addresses.
A free cold email platform is also included to send email campaigns directly from Hunter.
Hunter makes it incredibly easy for sales, recruiters and marketers to reach out to other professionals with simple but powerful tools.
Learn more about Hunter
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Our easy-to-use platform provides you with the tools to grow your business. Get iContact Free by visiting iContact.com, link in bio.
Unlimited sending. Phone, email, and chat support. iContact Email Marketing helps businesses of all stages and sizes get results. From the small business just getting started, to the professional marketers and agencies, to high-volume senders with 25k-500K+ subscribers, iContact offers a plan to meet every need. All customers get a Success Manager dedicated to getting you up and running quickly, unlimited access to award-winning technical support.
Learn more about iContact
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Freshsales is packed with features and a highly intuitive UI so that you don't have to juggle multiple tools to run your business.
Freshsales is a full-fledged sales force automation solution for sales teams. It provides everything a salesperson needs to— attract quality leads, engage in contextual conversations, drive deals with AI-powered insights, and nurture customer relationships. With built-in email, phone, chat, and telephony, Freshsales empowers sales teams with more time for selling by automating the sales process and increases efficiency and productivity in their daily activities.
Learn more about Freshsales
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Agile CRM is a complete sales, marketing and service suite designed to let SMBs to sell and market like the Fortune 500.
Agile CRM's Email Marketing helps create and send professional emails and newsletters, personalize them, then track and analyze your results. With features like e-mail A/B Testing, Drag-and-Drop Email Builder, Include social share buttons in your email templates, Create and store automatic response emails and Real-time notifications.
Learn more about Agile CRM
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Campaign Monitor is an email marketing tool that enables anyone to send beautiful, targeted, and effective email campaigns.
Campaign Monitor is a straightforward email marketing tool that enables marketers to send beautiful and personalized emails, creating a reliable channel to grow engagement with subscribers and promote loyal readership and conversions. Beautiful templates, drag-and-drop builder, and engagement-based segmentation allow marketers to deliver targeted content to large lists of subscribers without any technical expertise.
Learn more about Campaign Monitor
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
An integrated CRM and marketing solution to build campaigns and send emails directly from your CRM. Choose Simple or Advanced solutions
Our integrated CRM and marketing solution lets you build campaigns and send emails directly from your CRM, using your data to personalize and segment. New leads can be captured from your website and assigned to sales staff to follow up. You can also add them to an automated marketing campaign and set rules for lead scoring. The stats package means you can monitor the leads, opportunities and value of closed deals, then track the ROI for each campaign, and optimise your marketing spend.
Learn more about Really Simple Systems CRM
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Streak is the only CRM integrated entirely within your Gmail inbox, and works alongside all your other Google Workspace applications.
Streak is the only CRM integrated entirely within your Gmail inbox, and works alongside all your other Google Workspace applications. It can be used to track any business processes including sales, partnerships, support, hiring, deal flow, and much more. Streak also includes a powerful set of email tools such email tracking and mail merge (with automated follow-ups).
Learn more about Streak
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Engage your audience and grow your business with professional email marketing campaigns - no HTML skills required!
GetResponse offers a suite of email marketing tools designed to deliver tailor-made offers to your contacts when they’re most active. You can build an effective email marketing strategy in a just few simple steps, without breaking the bank.
Learn more about GetResponse
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
The best CRM with integrated Email Marketing module. Don't import your contacts somewhere else. Work with one software.
The best CRM Add-in for Outlook, also available as a web app and on iOS / Android. It helps manage Customers, Sales, Projects, and Email Marketing.
With eWay-CRM, you can share your Outlook with your team, track communication history, plan follow-ups, automate company processes and thus, run your business efficiently.
The software is also highly customizable - it allows you to create user fields, design form layouts, customize workflows and user permissions.
Learn more about eWay-CRM
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Advanced email marketing for SMB and mid-market businesses, backed by 24/7 support and 20+ years of deliverability experience.
Campaigner delivers all the basic and advanced email marketing features you need to grow your business without added expense of a marketing suite. From basic and advanced workflow automations and segmentation capabilities to SMS, Campaigner makes it easy to build and execute on high-performing campaigns.
Learn more about Campaigner
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Weave is the all-in-one customer communication and engagement platform for small business.
Weave is the all-in-one customer communication and engagement platform for small business. From the first phone call to the final invoice and every touchpoint in between, Weave connects the entire customer journey. Weave’s software solutions transform how local businesses attract, communicate with and engage customers to grow their business.
Learn more about Weave
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
All the features you want, none of the extra cost. Robly is perfect for beginners and experts alike.
Robly is a leading innovator in email marketing and marketing automation. Boost your open rates by up to 50% using our proprietary OpenGen and Robly AI technologies. Robly's signature Exit-Intent technology is proven to grow your email list up to 4 times faster than traditional signup forms. Use our A/B and multi-variant testing to optimize open and click through rates. Our design team will build you a free custom, mobile-responsive template and have you up and running in one hour.
Learn more about Robly
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Build Together. Send Smarter.
The email solution for fast-moving teams.
Discover our easy-to-use platform for designing and sending your email marketing campaigns, newsletters, and automated emails. Use our beautifully designed templates, or build from scratch with our intuitive drag-and-drop email editor. Create emails with your team and work in real-time with our collaboration tool.
Whether you’re a solo entrepreneur or collaborating as a team, build emails that impact your customers and grow your business. Start a free trial today.
Learn more about Mailjet
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Nutshell is an all-in-one CRM and email marketing platform that helps B2B organizations win more deals.
Nutshell is an all-in-one CRM and email marketing platform that helps B2B organizations win more deals. Simple enough for any user and sophisticated enough for any business, Nutshell is built for teams who are tired of juggling separate sales and marketing tools and don’t want to pay a full-time admin to manage their software. Every Nutshell subscription comes with unlimited CRM contacts, free data migration assistance, and world-class live support, all at an extremely affordable price.
Learn more about Nutshell
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Build customer relationships for life with data-first digital marketing
Meet Salesforce Email Studio. Reach your customers with the world’s #1 email marketing platform. Build smarter email — from basic marketing campaigns to sophisticated 1-to-1 messages. Use drag-and-drop segmentation tools to hone your subscriber list, so your messaging is always relevant. Filter millions of profiles in seconds, and get instant counts for sending. Strengthen your customer relationships with email conversations that drive every stage of the customer lifecycle.
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Send outreach campaigns quickly without sacrificing a much-needed personal touch and make sure people actually see and read our emails.
lemlist is an outreach platform that helps you start conversations that get replies from your prospects, thanks to 3 unique features:
- ability to create tailor-made and unique sequences thanks to personalized images, custom landing pages, and video prospecting.
- auto email warm-up tool called lemwarm to keep your emails out of spam forever.
- ability to send multichannel sequences, combined with highly-personalized features (cold email, cold call, and social selling).
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Klaviyo is a unified customer platform for email, SMS, and more that gives you direct ownership of your customer data and interactions.
Klaviyo is a unified customer platform that gives your online brand direct ownership of your consumer data and interactions, empowering you to turn transactions with customers into productive long-term relationships—at scale. Because the Klaviyo database integrates seamlessly with your tech stack, you can get the full story on every customer that visits, and then—from the same platform—use those insights to automate personalized email and SMS communications that make people feel seen.
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Mailbird is a beautifully simple email client that connects to all your email accounts, social and business productivity apps in one.
Mailbird is a simple, yet powerful desktop email client that helps you manage multiple email accounts. It allows you to easily integrate Gmail, Yahoo Mail, Office 365, and other online services, like your social media, and favorite productivity applications all in one place.
Whether you are a freelance managing multiple work accounts or a small business owner juggling campaign emails, social media, and customer inquiries. Mailbird helps you stay on top of your inbox without missing a beat.
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Pipefy is a no-code process management software that empowers anyone to create and automate efficient workflows on their own.
Pipefy is the low-code process automation platform that increases team productivity, centralizes data, and optimizes processes for teams in Procurement, HR, Customer Ops, IT, and more.
Through its workflow automation and a low-code framework, Pipefy helps businesses achieve stack extensibility and process excellence for every team in every department.
Pipefy is now used in over 150 countries by companies of all sizes and leading enterprises such as Visa, IBM, Volvo, Santander and Kraft Heinz.
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Mailchimp Transactional Email allows developers to send personalized system notifications in seconds with confidence and reliably.
Mailchimp Transactional Email is a delivery API, or application programming interface, that can deliver transactional emails to customers without you overseeing the process.
Mailchimp's Transactional Email can be sent in seconds, help you avoid spam folders, and give you flexibility to personalize using conditional content and custom code. You can optimize your emails by using automated tags, webhooks, and A/B testing and then, track analytics that scale with your business. Try for free!
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Easily create beautiful emails that drive traffic to your business, creates customer loyalty, and increase your sales.
AWeber is the perfect choice for people who want a full-featured Email Platform that’s super-simple to use and provides additional valuable tools. For 20 years, over one million customers have trusted AWeber. Customer service-they provide technical help, plus marketing and content advice 24/7. People also love the low, predictable pricing structure, high deliverability rates, and integration. Result? It’s easy to communicate and grow revenue with AWeber as your partner.
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Features
- Auto-Responders
- Reporting/Analytics
- Event Triggered Actions
- List Management
- Subscriber Management
- Template Management
- AB Testing
- Drip Campaigns
- Dynamic Content
Email Marketing Software Buyers Guide
Table of Contents
What is email marketing software?
Email marketing software automates email communication between a business and its prospects and customers. These systems manage mailing lists, monitor marketing campaign effectiveness, and increase email marketing efficiency. They can be used to strengthen brand recognition, announce new product launches, and promote services.
Email marketing tools help marketing teams:
- Manage email templates
- Create customer-focused newsletters
- Send survey emails
- Run promotional campaigns
- Streamline customer relationship management efforts
The benefits of email marketing platforms
- Message personalization: Email marketing software lets businesses customize messages for unique audiences based on their interests, location, purchase behavior, and more. Users can address each customer by name, personalize subject lines, include previously browsed products, reference membership milestones, and add loyalty/reward information.
- Easily shareable: Marketing campaign subscribers can forward and share emails with their personal networks with a simple click, helping you extend your reach beyond your established audience. Most email marketing software lets users embed social media sharing buttons, extending your reach even further when subscribers use those sharing options.
- Measurable return on investment (ROI): Through email marketing platforms, businesses can track the effectiveness of each campaign by analyzing KPIs such as click-through rate, open rate, bounce rate, unsubscribe rate, and conversion rate. This lets marketers make data-driven business decisions and create strategies for upcoming marketing campaigns.
Typical features of email marketing software
- Contact database: Store information about email subscribers, leads, and customers in a centralized location. Some email marketing tools integrate with CRM software and/or other systems to automatically retrieve customer and lead data.
- Mass email delivery: Send promotional and other marketing emails to a large group of recipients and ensure correct delivery.
- Subscribe or unsubscribe: Give users subscribe and unsubscribe options for each email.
- CAN-SPAM compliance: Ensure that emails don't contain misleading headers or deceptive subject lines, and do include your business' registered, physical address as well as a proper opt-out mechanism.
- Mailing list management: Create email address lists and groups based on contact types. Users can send emails to the entire list or specific groups within a database, and export contact lists as CSV or XLSX files.
- Template management: Customize built-in email templates with your company's logo/branding using a drag-and-drop editor. Users can select templates based on theme, layout, or campaign type.
- Reporting and analytics: Track email campaign KPIs such as delivery rates, click-to-open rates, and unsubscribe rates in charts and graphs.
Considerations when purchasing email marketing software
- Integration with CRM software: Businesses should consider integrating their email marketing tools with their existing CRM solution, and look for systems that offer this functionality. Integration eliminates the need for double entry of contacts and ensures that leads and customer data is consistent across all systems. Most CRM solutions contain information about customer preferences, which email marketing software can leverage to generate campaign mailing lists based on demographics, interests, or past purchases.
- Mobile-optimized templates: A mobile-responsive email design ensures that customers can comfortably read your emails on small screens and navigate using appropriately sized buttons. When choosing an email marketing software, look for one that offers built-in mobile templates for your emails.
- Email automation: Email marketing platforms with built-in email automation capabilities lets businesses automatically send email to individuals using a preset trigger. Automated emails can be sent to welcome new subscribers, collect product or service feedback, inform them of upcoming deadlines/expirations, and offer birthday/anniversary gifts. If your business uses bulk messaging campaigns built on templates, look for this automation functionality while purchasing an email marketing solution.
Relevant email marketing software trends
- Voice technology will shape small and midsize business' (SMB's) email marketing strategy: With conversational user-interface technologies on the rise, customers are learning about the company behind a marketing email first, and then paying attention to the subject line. This makes it even more important for SMB marketers to build a strong and consistent brand image to encourage customers to read their email content.
- Artificial intelligence (AI) and machine learning will help draft effective emails: Email marketers are using AI tools to enhance email performance by creating marketing content that is neither too spammy nor too promotional. Machine learning automatically generates personalized emails that facilitate an engaging business-customer relationship.
