---
description: Compare Google Analytics 360 vs Tercept and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Google Analytics 360 vs Tercept - Capterra United Arab Emirates 2026
---

Breadcrumb: [Home](/) > [Web Analytics Software](/directory/30073/web-analytics/software) > [Google Analytics 360 \<span\>vs\</span\> Tercept](https://www.capterra.ae/compare/177042/178284/google-analytics/vs/tercept)

# Compare Google Analytics 360 vs Tercept

Canonical: https://www.capterra.ae/compare/177042/178284/google-analytics/vs/tercept

> Detailed comparison between Google Analytics 360 and Tercept. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Google Analytics 360 | Tercept |
| **Overall rating** | 4.7/5 | 4.5/5 |
| **Total Reviews** | 8089 | 17 |
| **Starting Price** | - | $299.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Chat | 24/7 (Live rep) |
| **Training Software** | Webinars, Documentation, Videos | In Person, Live Online, Documentation |

## Best for

### Google Analytics 360

Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector.

### Tercept

Tercept helps product, analytics, monetization \&amp; marketing teams of data-driven companies like media \&amp; entertainment companies, agencies, mobile app companies, service providers, brands \&amp; retailers.

## Key features

### Google Analytics 360

- Ad hoc Reporting
- Alerts/Notifications
- Campaign Tracking
- Collaboration Tools
- Customer Journey Mapping
- Customizable Dashboard
- Customizable Reports
- Dashboard Software
- Data Capture and Transfer
- Data Connectors
- Data Discovery Software
- Data Import/Export
- Data Integration
- Data Visualization Software
- Marketing Reports
- Monitoring
- Performance Metrics
- Reporting/Analytics
- Search/Filter
- Website Analytics

### Tercept

- Ad hoc Reporting
- Alerts/Notifications
- Campaign Tracking
- Collaboration Tools
- Customer Journey Mapping
- Customizable Dashboard
- Dashboard Software
- Data Capture and Transfer
- Data Connectors
- Data Discovery Software
- Data Import/Export
- Data Integration
- Data Visualization Software
- Marketing Reports
- Monitoring
- Performance Metrics
- Reporting/Analytics
- Search/Filter
- Website Analytics

## Links

- [View Google Analytics 360 Profile](https://www.capterra.ae/software/177042/google-analytics)
- [View Tercept Profile](https://www.capterra.ae/software/178284/tercept)
- [View Original Comparison](https://www.capterra.ae/compare/177042/178284/google-analytics/vs/tercept)

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