---
description: Compare Brandwatch vs Upfluence and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Brandwatch vs Upfluence - Capterra United Arab Emirates 2026
---

Breadcrumb: [Home](/) > [Social Media Management Software](/directory/30939/social-media-management/software) > [Brandwatch \<span\>vs\</span\> Upfluence](https://www.capterra.ae/compare/157048/162056/brandwatch/vs/upfluence)

# Compare Brandwatch vs Upfluence

Canonical: https://www.capterra.ae/compare/157048/162056/brandwatch/vs/upfluence

> Detailed comparison between Brandwatch and Upfluence. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Brandwatch | Upfluence |
| **Overall rating** | 4.2/5 | 4.4/5 |
| **Total Reviews** | 255 | 44 |
| **Starting Price** | - | - |
| **Free Trial** | No | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat |
| **Training Software** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Brandwatch

Brandwatch is used by market researchers, marketers, social media managers, analysts, content marketers, PR professionals, and agencies.

### Upfluence

Ideal for e-commerce businesses and Fortune 500, Upfluence serves both brands and agencies, providing a robust ROI-driven influencer marketing solution to sell and increase revenue.

## Key features

### Brandwatch

- API
- Activity Tracking
- Campaign Planning
- Campaign Segmentation
- Commenting/Notes
- Content Management System (CMS) Software
- Engagement Tracking
- Filtering
- Influencer Relationship Management
- Keyword Tracking
- Monitoring
- Multi-Channel Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Search/Filter
- Social Media Integration
- Social Media Monitoring Software
- Template Management
- Workflow Management Software

### Upfluence

- API
- Activity Tracking
- Campaign Planning
- Campaign Segmentation
- Commenting/Notes
- Content Management System (CMS) Software
- Engagement Tracking
- Filtering
- Influencer Relationship Management
- Keyword Tracking
- Monitoring
- Multi-Channel Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Search/Filter
- Social Media Integration
- Social Media Monitoring Software
- Template Management
- Workflow Management Software

## Links

- [View Brandwatch Profile](https://www.capterra.ae/software/157048/brandwatch)
- [View Upfluence Profile](https://www.capterra.ae/software/162056/upfluence)
- [View Original Comparison](https://www.capterra.ae/compare/157048/162056/brandwatch/vs/upfluence)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Brandwatch vs Upfluence - Capterra United Arab Emirates 2026","description":"Compare Brandwatch vs Upfluence and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.","url":"https://www.capterra.ae/compare/157048/162056/brandwatch/vs/upfluence","about":[{"@id":"https://www.capterra.ae/software/157048/brandwatch#software"},{"@id":"https://www.capterra.ae/software/162056/upfluence#software"}],"breadcrumb":{"@id":"https://www.capterra.ae/compare/157048/162056/brandwatch/vs/upfluence#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.ae/compare/157048/162056/brandwatch/vs/upfluence#webpage","publisher":{"@id":"https://www.capterra.ae/#organization"},"inLanguage":"en-AE","isPartOf":{"@id":"https://www.capterra.ae/#website"}},{"name":"Brandwatch","description":"Brandwatch is a social media management solution that helps businesses understand and engage with customers across digital platforms. The system combines AI technology with analytics to provide data-driven insights. Its consumer intelligence feature allows managers to analyze online conversations and identify consumer behaviors as well as market trends, while the iris AI component detects emerging patterns.\n\nThe system includes a collaborative content calendar for organizing social media workflows and campaigns. Brandwatch also features a unified social inbox for managing customer interactions across multiple platforms. The system offers influencer discovery and campaign management capabilities to enhance marketing efforts.\n\nBrandwatch integrates with various marketing and analytics platforms to centralize consumer data. The platform creates a comprehensive view of customer interactions, enabling informed decision-making and strategy development in the digital environment.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/e1112a01-546c-4621-8ec6-546bdc9dde2f.png","url":"https://www.capterra.ae/software/157048/brandwatch","@type":"SoftwareApplication","@id":"https://www.capterra.ae/software/157048/brandwatch#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ae/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":255,"ratingValue":4.2},"operatingSystem":"Cloud, Apple, Windows, Linux"},{"name":"Upfluence","description":"The #1 Influencer Marketing Platform for E-commerce for brands on Amazon, Shopify, Magento, BigCommerce, and WooCommerce to run creator programs that sell. \n Fully integrated with all leading e-commerce solutions and the only influencer platform to natively integrate with Amazon, Upfluence empowers today’s marketers and e-commerce brands to increase sales through creators and affiliate partnerships, with ZERO fees taken from sales generated to maximize your ROI. \n\nSearch creators and affiliates in multiple ways: our 10M+ verified database, landing pages, your creator list or active customers, our plug-in, and more.\n\nScale your campaigns: Automate communications, create discount codes and tracked links in bulk, and ship products in 1-click.\n\nSell through Creators: Monitor commissions, track order statuses, and see which posts and campaigns drive sales - in one simplified tool.\n\nSimplify your Payments: Manage payments in 120+ countries. Pay influencers with our 1-click compliant payment.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/23569cca-a687-47c8-a9d5-71e0d19b33ba.png","url":"https://www.capterra.ae/software/162056/upfluence","@type":"SoftwareApplication","@id":"https://www.capterra.ae/software/162056/upfluence#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ae/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":44,"ratingValue":4.4},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Social Media Management Software","position":2,"item":"/directory/30939/social-media-management/software","@type":"ListItem"},{"name":"Brandwatch vs Upfluence","position":3,"item":"https://www.capterra.ae/compare/157048/162056/brandwatch/vs/upfluence","@type":"ListItem"}],"@id":"https://www.capterra.ae/compare/157048/162056/brandwatch/vs/upfluence#breadcrumblist"}]}
</script>